As a Knoxville based business owner, you know that there are many challenges to your day-to-day life. If everything goes right, you still have a full day. However, when things go wrong, you’ve got to deal with the problem. Problems like
- Employee issues
- Equipment issues
- Customer issues
Any of these things can cause a Knoxville business owner a headache. But of all the things you have to deal with your day to day, nothing is more of a big concern than having to make sure that you’ve got new customers entering your business every day.
Without new customers, your business will shutdown. – click here
The positive news is our modern-day world of marketing has changed. There is one place that everyone goes to find what they are looking for.
That one place is, of course, Google. Google has become the one place everyone goes for information. Over 72% of all searches done on the Internet on a given day start at Google.
This means that your customers have a lot of trust in Google. If Google decides you are trustworthy, then your customers will decide the same thing.
So how do you make sure Google trusts you?
By using good SEO
Knoxville is not a place to ignore your business’s SEO
When it comes to your business, Knoxville is an excellent place for you to set up shop there is a lot of customers and a friendly business environment. The problem is that is precisely what your competition thinks.
In a world where everyone wants to take care of your customers, you have to be positive that you have a significant advantage.
As we said earlier, most searches begin in Google, what’s even more impressive is the fact that greater than half of them never go beyond the page 1 of Google.
That is because Google is so good at giving customers what they’re looking for. This means that if you want to get those customer’s business, you need to rank at the top of Google, and that means having effectively done SEO. It is usually at this point the business owners will hire an SEO company. This is why you should never do that.
SEO companies offer an easy solution, but not really.
SEO companies love to convince you that all it takes in order for your website to rank, is to trust them. They’re not selling results, not really what they’re selling is convenience, you focus on your business, and you write that check they will focus on getting your results.
This is a really good sales pitch, especially when you have a million things you need to take care of, and you’re not really comfortable with SEO.
The problem is SEO companies are not really focused on your business, and they are focused on their own.
Most business owners that have worked with SEO companies in the past. Don’t recommend them this comes back to the two-step process the SEO companies use. They look like this.
The two steps of the SEO relationship is what makes things less than ideal for your business.
SEO companies want to build their business, by having a constant source of income, their source of income? Having as many businesses like yourself under a contract.
That is what the two steps of the SEO Company business plan are all about.
- They try to get you under a contract
- Then they try to get you some sort of results.
If you are confused as to why this is such a big deal, you have to look at the details of each step.
Starting with the SEO contract.
The Contract is all they really want.
When it comes to an SEO company’s business model, 90% of their effort is spent focusing on the contract itself, there’re several reasons why the contract is so important for them. Here are the two main reasons.
- They lock you into long-term situations – SEO companies need to keep you around to maximize their profits. The contract allows that to happen
- They change your relationship from a possible client to a great income stream – once you sign the contract, they start getting paid, that is the most important part of their business.
SEO companies know that the way they do business and the way they get their clients websites to rank can take a lot of time.
They need to set things up so that you aren’t going anywhere.
This is how they do it, SEO contracts breakdown like this
- Long-term commitment – they expect you to sign a deal that lasts at least a year if not longer
- Monthly payments – this is the key to everything the deal says you have to pay every month no matter what.
- No guarantee of results – SEO company can’t promise anything other than their best effort, after all, they don’t own Google.
If they get you to agree to these terms (which you shouldn’t), then they move to the second step, trying for your website ranking.
The use SEO methods to save themselves time not to get your site to rank.
SEO companies have a huge time crunch issue. Remember their main focus is signing new clients, that is where 90% of their effort goes in every day. Getting their existing clients results needs to be as efficient as possible.
So what they do is it do the exact same thing to every website, they use techniques that generally will work eventually, and then they hope for the best.
You are a solution to your SEO problem.
By now, you understand that no one will care about your SEO as much as you. So the question becomes, how do you make sure the person that takes care of your SEO cares about you as much is you do?
By doing it yourself!
Right now we know you’re coming up with dozens of reasons why that work, most of our students at had similar reasons why they can’t do SEO. Reasons like
- I don’t have time to do SEO every day!
- I don’t know anything about SEO, how can I start doing it now?
- I have an SEO company they produce results, and you think I should fire them!
The good news is they weren’t stopped by these reasons, and neither will you I think look at why.
I don’t have time to do SEO every day!
This one we here most often from Business owners and on the surface it makes a lot of sense. After all, you have hundreds of things that you need to do every day, SEO is a full-time job in itself. But That’s the funny part. Contrary to what you may have heard. SEO isn’t a full-time job, and it’s not even a part-time job. Let’s take a look at why.
SEO is not time-consuming if you know what you are doing!
When it comes to getting results for your website, it’s not about the amount time you spend doing SEO, it’s all about knowing what to do. With the right skills which you will learn from our SEO course,
You can get results with just a few hours a week. What kind of results?
To learn more click here.
I don’t know anything about SEO, how can I start doing it now?
When we designed this SEO training, you were exactly the person we were thinking of. We wanted to create a course that could train somebody in SEO who knew nothing about SEO.
That is why when you take our training, you start with the most basic of definitions and concepts working your way up to the most advanced techniques that seven-figure SEO companies use every day.
If you are able to turn on your computer in the morning, you can learn SEO.
I’ve got an SEO group they produce results, and you want me to fire them!
We are not telling you that you have to fire your SEO company; we are simply putting you in a position to have more control over your SEO future. In fact, our training offers several benefits for when you are working with an SEO company.
- Understanding SEO from the inside out – hiring somebody to do SEO is different than understanding what they are doing, our training will teach you what your SEO company is doing for you, then you can decide if it’s worth the investment.
- Speeding up results – if your SEO group is getting results, that means they know what they’re doing, why not help them out? If you want to, you can team up with your SEO company and get results even faster.
- Keeping track of their work – when it comes to the SEO company, they’re strictly an outside contractor. That means that you need to keep an eye on what they’re doing to make sure they’re still doing the work you paid to do our training will show you how to do that.
These benefits can be powerful tools to use your advantage. But the most effective techniques when it comes to what we teach in our SEO aren’t even totally connected to your website. Let’s take a look at how.
You don’t have to allow your service area to be limited any more.
Google is kind of a dictator when it comes to the area of your business provides service to, what do we mean by this? In Google’s eyes, you are strictly a Knoxville business. That is good news for you when somebody in Knoxville is looking for your service, and you are geographically relevant so Google will likely show them your company as a result.
But if you are like most business owners, you provide services to a much wider area than just Knoxville. You probably provide services to other cities and in your community, that fall outside of Knoxville. The problem is Google will make it more difficult for your website to ranking those areas.
The good news is we know a way around that.
Using the methods, we will teach you you can build lead generation websites in any City you want, and you can then connect those websites to your businesses phone number and all of those calls will start flooding into your business.
In short order, your service area can look like this.
SEO can be used to build a passive income if you want it!
No one is telling you, that you have to restrict your efforts to strictly your business. There’re many other business owners out there that feel trapped in the whole, SEO can’t win situation.
You will give them a better solution. You can build a lead generation website that you own, and control in any niche or industry that you want. You then get that website rank, and you find a local business to team up with they take the calls and they pay you for them every month!
How do I know this works?
This is the limo site I built five years back, I don’t own a limo company, but I built the website I got it to rank, I then found a business in the area to team up with, in this case, a local limo company they take the calls and they have been paying me $750 a month for the past five years!
Want to learn? Click here.