business

How to Start a Digital Marketing Agency (Ultimate Guide)

August 9, 2019 by lppei

Digital marketing is red hot right now in 2019, as more than ever before, business owners are realizing they need online presence.

It can be incredibly lucrative but there’s also a lot of broke digital marketers out there.

The proper question to ask:

How do you build a profitable agency?

95% of digital marketers are doing the following:

Social Media Marketing Agency (SMMA)
Pay-per-call Marketing (PPC aka Paid Advertising)
SEO Agency (Search Engine Optimization)

Which one’s the best?

I had my fair share of clients in all 3.

I hit a ceiling in income at around $10K per month.

It wasn’t until I overcame the following 3 major pitfalls, was I able to ascend to the top 1% income in the US. ($40K+ per month) Very rapidly I may add.

The 3 Major Pitfalls for Digital Marketers

1. Client Retention

2. No consistent way to prospect for new clients

3. Too Much On-going Work to Keep Clients Happy

In this article, I will show you how to never let these pitfalls stop your success.

I’ll also reveal the 4th type of digital marketing that most people don’t know about yet that’s the very best at resolving all 3 pitfalls at once. It’s called lead generation.

Getting to $10K per month is pretty easy with digital marketing imo as long as you have strong work ethic & learn some decent skills.

I’ll cover exactly how you can do so in this guide. Including top hacks I’ve used to continually get new clients. & Techniques that increase your social media marketing reach by 50% or more.

However beyond $10K per month, you have to begin working smarter as well.

Now let’s say you’re still working a 9 to 5, and you have no idea where to get started.

You don’t need a college professor that’s never ran an actual business to teach you about digital marketing, with the internet we have all the information we’ll ever need at our fingertips.

So there’s no lack of information, what’s missing is:

Execution

But I don’t have a degree in marketing… I have zero experience… How would any business owner take me seriously?

What I realized is that if you can provide results upfront for free, you don’t need a resume.

I generated free leads for business owners to earn their trust, I only asked to get paid after they got some leads & closed some jobs from me (I made them $$$ first).

Let Gary Vee tell you the power of working for free to build authority in the marketplace.

Beginner? Why Working for Free Gives You Authority – Gary Vaynerchuk (3 min video)

The 3 Pillars to gain Market Acceptance

1. Traditional piece of paper route (a degree / certificate)

2. Work for somebody else that’s an authority and then ask for endorsements / references

3. Provide free service for people, and let the testimonials of the early people, give you credibility

Gary is 3.

He often recommends 2.

99% of the world is 1.

I was def 3.

Before we even begin talking about building a multiple 6 figure digital marketing agency.

We have to address the fact that:

Most people fail to even get started.

Because they’re so afraid of failing or looking stupid.

In order to get paid top dollars in this world, you have to become a valuable person worthy of higher income.

You can only become that person through tons of experience until you become the bonified expert.

In short:

You gotta go learn new shit. Go do shit. Go try shit. As Gary would say…

How do you gain experience without pushing yourself outside your comfort zone? You gotta go take massive imperfect action.

This is the digital marketing business plan that got me started with no experience.

Most important thing is to get started as soon as possible. Fail forward. Go get a client and do the service for free, if you suck and fail to produce results, who cares, you didn’t charge anything anyway.

PPC and SEO requires heavy expenses so you can’t really afford to do that for free.

But Lead Generation and Social Media Marketing is def feasible to do for free and earn your stripes.

It is important to know the pros & cons of each digital marketing model.

Knowing how to do each model allows you to work with virtually any client.

But if you just know social media marketing, you’re gonna miss out on highly lucrative industries out there that doesn’t really rely on social media.

Each model was instrumental to where I’m at today.

Below shows what my income looks like today:

Digital marketing is what has allowed me to achieve the laptop lifestyle of my dreams: you can check out some glimpses on my Instagram here.

Why such disparity between my lead gen income versus other models?

I just decided to focus on lead-gen because I love ranking sites & generating free, organic traffic. (Just like I’ve done with this blog).

Lead-Gen also has the strongest client retention.

You can still reach 6-figure income with all models.

I will share with you pros & cons each, and how to make each model successful.

Including some of the best tips & tricks I’ve learned since 2014, that you will not find anywhere else (guaranteed).

Chapter 1:

4 Types of Digital Marketing

1. Social Media Marketing

Managing people’s Facebook & Instagram pages to increase followers and create posts that get high engagement which increases its reach & exposure. For example: doing giveaways and asking people to follow, tag, comment on the post is one of the main strategies.

Pros

Virtually free to get started, you just need to spend time
Many businesses know that they need help with social media
You can get results very quickly
Easy to learn

Cons

Takes on-going work to maintain results (harder to scale)
It can be difficult to find biz owners that’s willing to give you a shot
Lower pay
Limited Niches

Conclusion:

Social Media Marketing is limited to select niches, and the amount of $$$ you can demand is usually lower, since results won’t be as drastic as PPC, SEO or Lead Generation. However this is the easiest and cheapest form of digital marketing that one could get started with.

2. Pay-per-Click Marketing (PPC)

Running Paid Advertising for companies using Facebook/Instagram Ads and/or Google Adwords. What’s considered interruption marketing. Takes some skill to generate leads while keeping cost per click as low as possible, daily maintenance of ad performance is required.

Pros

You can get traffic right away
Between FB Ads & Adwords, there’s many niches you can go into
Fairly minimal maintenance required (once, maybe twice per day)
Not as hard to learn as SEO or Lead Generation & def much faster to setup

Cons

Ad costs can get expensive, your profit margin maybe around 10-20% so not as lucrative as SEO or Lead Generation
You must find the biz owner that’s willing to spend money with you first
The biz owner can decide to leave you at anytime if they’re not happy with results or found someone cheaper
Daily to weekly maintenance required to watch over ad performance

Conclusion:

PPC is a great way to produce customers right away for a business but to do it longterm you really have to tweak the ad campaigns to make sure your not overspending to get each customer. Ad spend can quickly begin to eat up profit margins if you’re not careful. PPC clients are great way to make fast cash.

3. SEO

Ranking other people’s sites to the top of Google. It can take some time but you can also make some lucrative longterm contracts. Once the site ranks its very little maintenance.

Pros

SEO or getting top rankings in Google is very important for most businesses. (high demand)
Not as saturated, meaning there’s far less people that actually does SEO
You can command top dollars because its a high-level skill
Once sites rank, they don’t require much maintenance at all, so it’s fairly passive, you may have to provide some monthly reports to clients

Cons

It takes a while to rank sites. 3-6 months typically.
You must find the biz owner that’s willing to spend money with you first
The biz owner can decide to leave you at anytime if they get impatient or even if you get the rankings they can easily tell you they don’t need you anymore
SEO is definitely more difficult skillset to master than social media marketing or PPC

Conclusion:

Companies are willing to pay good money for SEO however you need to be properly trained because there’s many different ways to screw up SEO. A lot of false information out there. Also after you get the rankings, be weary of clients that can 1 day decide to leave you when they feel like they don’t need you anymore.

4. Lead Generation

Instead of ranking other people’s sites. You’re ranking your own sites at the top of Google and then using a tracking phone number, forwarding calls or leads to local businesses and they pay you for those leads. These are digital assets that you own almost like setting up virtual billboards and you get paid monthly for them. (My favorite digital marketing model)

Pros

the easiest way to get clients because you already have a site that’s ranked and generating traffic, so you can send biz owners free leads to convince them.
The control because you own the site & phone number, so the client has to pay you every month if they don’t, you can send the leads to their competitor
so many different niches & cities you can go into
Most passive form of income once the site ranks & no need to provide reports because they’re getting automated notification for every lead.

Cons

It takes a while to rank sites. 3-6 months typically.
You have to have some capital to invest in ranking these sites similar to investing in real estate properties. (typically $500-$1000 to rank then its just $30 per month to maintain it)
sometimes it can take some time before you find that awesome biz owner to work with.
SEO required to rank these lead generation sites will take some training, its simply not as easy as doing social media marketing or PPC

Conclusion:

What makes lead generation model so great is that because you own the digital assets, you have so much more leverage. Your clients have to pay you because they don’t wanna lose the leads to their competitor. This means you can keep building more and more assets & increase your clients without having to worry about losing your old clients. Client retention is the key to continue to grow and not slide backwards with your digital marketing agency.

Chapter 2:

Top 7 Hacks to Get Clients

Getting a client is your first step in building your digital marketing agency.

I recommend prospecting for new clients everyday if you wanna really grow your business to 6 figures as quickly as possible.

Not every single client will stick with you forever till the end of time.

Clients can come and go at times especially with social media, PPC or SEO. You have to be ready for that and continue to fill your pipeline with people that you can offer your services to everyday.

My mentor taught me this over and over again: Making more money is simple, all you have to do is “make more offers”.

Below are some of the best strategies I know of today to effectively make offers without coming across like 99% of spammy salesy marketers out there.

Hack 1: Give Value First, Provide Good Will

My favorite sushi restaurant in town…

People feel inclined to give back when they receive value first.

If you want to ask a restaurant owner, or whatever biz owner if they need a social media person, instead of asking out of the blue.

Leave them a 5 star yelp review first. Then ask.

You’ll be amazed just that one gesture of doing something good for them first goes a LONG way in them at the very least being very appreciative and willing to listen to your pitch.

“Hey Mr. Owner, I just wanna say I’m a big fan of your restaurant. I just left you a 5 star Yelp review! by the way, I was looking at your social media and was wondering do you have anyone managing that for you?”

Become their customer first as well. Biz owners are hard-wired to be nice to their customers. Not to marketers.

Hack 2: Scrape Emails and Send Biz Owners A Video Presentation

Go to Fiverr.com

and search: “scrape business email”

For $5 to $10, you can have entire lists of local businesses and their email.Email blast them with a video presentation about your company and what you can do with social media. (You can use a screen capture tool like screencast-o-matic)

Make sure to bananatag your emails so you get notified which biz owners open your email and clicked on your video.

Watch your calendar begin to fill up as business owners are now reaching out trying to meet you at Starbucks.

Here’s an example of a video I made to sell a SEO service

Ok to breakdown above video here’s what I’m showing to the biz owner.

First grabbing their attention by making a custom video that is specific to their niche & city (I’m seperating myself from 99% of marketers that are lazy and don’t put in this extra effort)
Showing them that they’re missing out on so much business because they’re no where to be found in the top 3 rankings.
Showing my expertise by using tools like Majestics to understand exactly why the current top guy is #1 (number of quality backlinks)
What needs to be done & how to fix this issue so that their company can take the top spot
Finally asking them to reach back out to you if this is something that feel they need help with

if you just do 5 of these videos everyday without fail, you will have built a 6 figure digital marketing agency in 6 months or less.

6 figure income, lets say is $10K per month. To me that’s not that impressive anymore. Its not hard once you start getting digital marketing clients that pay monthly.

Only thing that’s standing in between you & $10K per month is discipline.

Hack 3: Look for Businesses Sending Out Coupons

Ya kno those flyers you keep getting?

Those are all potential clients,

Any business that’s willing to spend money on sending out flyers and offering coupons is a business that’s trying to grow.

Scrape their contact info… and reach out to them and offer a solution of doing coupon marketing using social media.

I have a restaurant client that exploded their business because we began offering incredible coupons on social media.

The restaurant would only break even because of the coupon was so generous but they were gaining long-term returning customers.

This is essentially what groupon did in the beginning, now they’re a billion dollar company.

Hack 4: Send Lumpy Mail

You can do the above strategy (hack 3) but instead of regular way of soliciting, get creative with it, send them a lumpy mail.

Most people throw away regular mails that’s clearly marketing.

But lumpy mails get opened because people are now curious to see what’s inside.

You can send these mails to not just biz owners with coupons out but any biz that’s spending money on advertising are good companies to target.

A company that’s spending money already on marketing knows the value of marketing already, you don’t have to spend the time educating on that. They already get it. That it takes money (in marketing) to make more money.

Amazon has these 80 pack of social media emoji toys for $32.99. Check it out here.

That’s $.42 per toy, per mail.

With postage, you’re looking around $1 per lumpy mail sent.

If you landed 1 client out of 100 lumpy mails sent, even up to 300 lumpy mails. You’re still coming out ahead.

Once you figure out the cost of acquiring a client.

You can really begin to scale.

Hack 5: Become The Local News Press

This is a strategy that my mentor taught me. He has used it to get countless appointments with business owners and that’s when his digital marketing agency really started to take off like Tesla’s rocket to outerspace.

Basically you create your own local news site, here’s what one of our students made:

www.placercountyreviewagency.com/

And all you’re going to do is reach out to business owners and ask if they would like to be featured on your news site and book 1-on-1 interviews with them.

Here’s why this works.

Business owners are already hard-wired to ignore marketers.

But business owners LOVE press.

Their business is like their child. Their business getting featured on the news is equivalent to your child (if u got any) getting first place trophy at a wrestling tournament.

Your job is to:

Book Appointments
Interview them, ask a lot of questions about them & their business (biz owners love talking about themselves or their business)
Look for anything that they’re struggling with in their business (this is where they might tell you about issues in their marketing or lack of customers)
Keep the conversation casual & light
At the end of the conversation, after you spent a whole 30 min to an hour with them, & you’re getting them exposure on your news site, you have a license to pitch, don’t forget to make an offer

“Hey Jim, remember when you were telling me about an issue with your website & lack of customers? Well what’s funny is I’m also trained in digital marketing skills, its the same exact skill I apply to my own news site to get exposure online. And I believe I can help you with that exact problem that you were describing to me, do you have a minute? I’d like to share with you what I know and what I believe I can do for you.”

By this time, you should have so much rapport built with the biz owner because you just let them talk about their entire life & business to you for the last 30 minutes.

Just know

Now you’re thinking. “But I’m not actually the media” and my response is this, yes you’re. With the internet everyone has a voice, there’s youtubers and bloggers out there that are getting celebrities on their shows today.

They don’t work for any media company or go through any formal training.

Asking for an interview to do a cover story on your local media site is probably one of the most powerful ways to get in front of business owners consistently, we cover this strategy extensively in the training.

Becoming more creative in the way you get in front of business owners is the Trojan horse that makes all the difference from the average marketers out there that’s cold calling all day.

Hack 6: Adwords Coupon Strategy (Advanced)

This is one of the most powerful strategies out there and I can’t believe I’m sharing it for free but here it goes.

Adwords has coupon that they offer where if you spend $25 you get $100 extra to spend on Adwords.

You can buy these coupons from eBay.com

Now open up a Adwords MCC account here

The MCC account allows you to create multiple adwords account all under 1, this is needed because you can only run the adwords coupon once per account, but with the MCC you can create 100 accounts and keep running coupons.

You will need to put a brand new credit card for each new account. (Do not use the same credit card more than once)

How do we accomplish this?

Well you can use all the different credit or debit card you might already have, or open new credit cards with your bank or you can even ask friends / family debit card or credit card.

Once the card & coupon has been used, you could report the card missing and have them replace the card and that also counts as a brand new card.

But if you wanna get serious with this strategy as I have done, the best way is to go get a business account at Bank of America or Chase, they will allow you to create as many employee credit cards as you want.

I have like 50 employee credit cards. Each single one of them act as a totally different card.

(Note: Do not use VCC’s stands for virtual credit cards, Google knows the difference and using VCC will significantly increase the chances of your whole account getting shut down)

Check out the above screenshot, I spent $13,890.65 in adwords coupons

Run the ads to a simple landing page with a tracking phone number.

Our tracking phone system puts a whisper message at the beginning of every call so every time the biz owner picks up the phone they’ll hear…

“This lead was sent to you by Ippei”

Right before the customer begins talking.

Nothing is more powerful than sending someone some free leads. Real customers that they can close and turn into revenue.

Now when you reach out to the biz owner they already want to work with you because your leads did all the convincing for you.

Once you use up the coupon, if you want to use another, all you have to do is create another adwords account inside MCC and put a fresh new credit card in and get a fresh new domain.

You can use weebly’s free domain like: troytowingservice.weebly.com

Just make sure you don’t use the same domain you already used.

The $13,890 in adwords coupons that I spent should tell you that I used this method over and over again to close so many deals.

You can use this to land SEO or Lead Generation Deals, more on that later.

Hack 7: Linked-In Prospecting

Linked-In allows you to form connections with decision makers.

These are lawyers, dentists, plastic surgeons… high-ticket niches that has a lot of gate keepers usually.

With Linked-In we can reach out to them directly.

This is incredible power.

Now are we logging onto Linked-In everyday spending hours on manually reaching out to prospect after prospect?

Nope.

We’re all about innovation & leveraging the power of technology.

This is a Linked-In prospecting strategy that I learned from a 7 figure earner in Digital Marketing.

You don’t get to 7-Figure without automation.

Here’s how we’re taking the linked-in strategy to the next frickin’ level, effectively allowing us to reach out to hundreds of targetted prospects on Linked-In everyday with a click of button.

>> Use Automation Plugin called Linkedofy that automates building new connections & bulk sending messages without triggering spam

I used to have 2 full-time VA’s on my Linked-In sending messages to people everyday. This software has replaced them.

What I love most about this strategy is that the linked-in platform itself has created an environment where it is okay to approach other business owners with ideas to collaborate because that’s the whole purpose of the site, its a networking site.

And if you make your profile dialed, you can really begin to establish a lot more trust and credibility than a cold email.

All the steps involved in this strategy would take too much space on this article so click the button below to see the extended version of this Linked-In Prospecting strategy.

Hack 7: Sending Free Leads with Assets You Own (Most Powerful)

This method is the #1 reason I became successful as a digital marketer.

Instead of going out there and begging people to work with you.

I simply build my own assets, rank them to the top of Google, start generating tons of phone calls with free traffic and then send local businesses free leads to grab their attention.

Like you saw in the previous hack, every time they pick up the phone call, they hear my name right before the customer begins talking.

When I reach out to them, they’re already excited to talk to me because I already made them some money first with my leads.

Results in advance has never failed.

Then I can ask for pay per lead or 10% of every job they close.

What business owner wouldn’t wanna do that?

They don’t have to risk anything.

They only have to pay me after I get them the lead.

All the work is done already. (I already built the site and ranked it)

What’s cool about these sites is once they’re ranked, you can leave it alone and they’ll keep producing leads each and everyday.

Now the biz owner will start paying you for the leads on autopilot each and every month.

Welcome to longterm passive income.

This one strategy is responsible for creating a group of 4400 marketers that are quitting their day jobs and becoming a full-fledged entrepreneur in our lead generation coaching program.

Chapter 3:

Offering Social Media Marketing Service

Quick Note

Issue with social media marketing is that its challenging to show the biz owner what you’re doing is actually bringing new customers every month
- Use coupon code in your promotions will allow you to keep track of customers you generate

Many brick & mortar type of businesses such as restaurants, spas, chiropractors, & more could use someone that knows what they’re doing with social media to manage their pages.

Biz owners are too busy running the business.

Every biz owner has like $500 per month to try out for 3-4 months to see once & for all if they were missing out on not having their social media marketing dialed.

If you begin delivering new customers, it should be a no brainer for them to continue.

What I like to do is do a trial for 3 months.

“If you’re not pleased with the results in 3 months, we can part ways.”

This gives the biz owner relief because they don’t have to commit to something long-term without seeing any results.

Here are proven tactics I’ve used and my other internet marketing friends have used to really grow a brand / business on social media.

But first you have to understand what Edge Rank is.

Understanding Edge Rank

Key to becoming an effective social media marketer is to understand Edge Rank.

When your scrolling through FB or IG feed, ever notice certain people or brands pop up more often than others?

This is FB’s algorithm that determines which posts you should see more of over others. So when you understand how this works, you can get your client’s posts to show up in more people’s newsfeeds.

This is the edge rank algorithm formula:

Affinity = relationship, the people or page that you interact with will show up on your feed more often. So when you’re making posts to promote a page, you have to post something that people will interact with, otherwise it becomes harder & harder for your posts to be seen.

Weight = measures the level of interaction. if someone *Likes* your post that counts as an interaction, but if that person *comments* well then it holds more weight. Why? Because *commenting* is bit more engaging than a simple *Like*. a *Share* also holds more weight than a *Like*.

Decay = time, so older posts show up less and less in people’s feeds. Timing is key when making posts. Studies have shown that the best times to post are: 7 AM Est, 5 PM Est, 11 PM Est.

KEY TAKEAWAYSPosts that have engagement get bigger reach, therefore provide a call to action in your posts. Ask for people’s opinions or thoughts in the comment section, ask them to tag their friends, etc

Tactic 1: Give-aways

Image is key.

You can design great photos like above at crello.com

Do these giveaways and then asking for people to tag 3 people in the comments will ensure heavy Affinity & Weight for Edge Rank. Watch your posts soar with likes & comments, which causes the post to bleed into more people’s feeds.

Tactic 2: Use VA’s to Send DM’s

Hire a virtual assistant for $3-$5 per hour, I use onlinejobs.ph and have that VA begin sending DM’s on Instagram to people that share similar interest to the company / business you’re promoting… let me explain.

If you’re promoting a sushi restaurant for example.

Have that VA go check all the people that tagged themselves at that restaurant and DM them with a coupon code for them to come back.

You can then go to other sushi restaurants around town and DM customers that visited there and ask them to come check your place out.

“Hey we noticed that you tagged yourself at Aloha Sushi, if you’re a lover of sushi you should come check us out at sky sushi, we just opened up and got some specialty rolls for you, here’s your 10% coupon code, hope to see you soon”

Now imagine that VA hitting up all those people and when people use that coupon code at the restaurant, the restaurant will be able to track which customer was sent to them due to your efforts.

Chapter 4:

Offering PPC Marketing

If you’ve never ran Facebook ads or Adwords before I recommend you get a good courses on it so you understand the basics, here I ranked the top 5 best Facebook Ads course.

If you’re broke, you can look up guides on youtube at a bare minimum.

Last thing you wanna do is to be a complete noob and learn as you go while you’re spending client’s money.

Here’s the basics you need to master in PPC

Facebook Ads Basics You Must Know

How to target your audience using multiple Interests
Pixels
CTR, CPC, Conversion %
Using a landing page like Clickfunnels
How to create captivating ad copy
How to scale FB ads properly
How to create Business Facebook account to manage multiple accounts
What to do if a FB ad account gets suspended

Adwords Basics You Must Know

Manage multiple accounts using MCC account
Using the Keyword Tool to find keywords that convert vs. keywords to block
Create multiple adsets to target longtail keywords
Bidding Strategy to outrank the competition

Image is the most important part of a Facebook Ad

I know someone that’s done multiple 9 figures of ad spend with Facebook ads. And what he taught me is that the Image is the most important part of a FB ad.

Here’s some of the top tips to create the best CTR images.

Tip 1: Increase Saturation of the Image to Make it more Vibrant

The right image has saturation increased. Which image “pops” more and commands your attention? You can use Photoshop or pixlr.com

Tip 2: Make Your Image Into Vector Art

When a picture is vector art its a pattern interrupt. People are not used to seeing it so it causes someone to stop and look at the ad. You can search “Vector artist” at Fiverr.com to find artists to vectorize an image for like $5-$10.

Tip 3: Tell a Story & Power of Ambiguity

People are compelled by stories because they want to figure out the conclusion. Notice how in the above ads, the use of multiple images to begin to tell some type of story.

Also notice that the images contain some ambiguity or something you just can’t figure out.

This creates an open loop (a question) in the audience mind that they want to close (figure out what the heck it is) by clicking through on the ad.

This is an ad that I made:

Combining all 3 elements of:

Vector Art
Story
Ambiguity

This ad went on to make me really good money with an weight loss affiliate marketing offer.

Chapter 5:

Offering SEO Service

Quick Note

Expensive
Takes Time
A lot more difficult skill to master than Social Media or PPC

Its expensive to do SEO so you must also charge companies a good chunk of change. It also takes time and its more difficult to do than PPC or social media.

So why do people do it? (myself included)

Because once you get the page 1 rankings in Google, it turns into passive income.

SEO is what allows you to generate organic traffic meaning once you’re ranked, you don’t have to pay per click or continue to mess with it. Once you rank, you can just leave it alone and it’ll keep getting traffic for you.

The biggest issue with people pursuing SEO is that there’s so much misinformation out there about what creates page 1 rankings or there’s a lot of poor services out there that people try to outsource to.

Well I’m somebody that knows how to rank for some of the toughest keywords on the internet, let me give you a rundown on exactly what’s working in 2019.

1. On-Page SEO

The first step in doing SEO is to fix what is on the actual site, making sure the keyword that the site is trying to rank for is in the site title & H1,H2,H3 tags.

This is pretty basic stuff once you understand it, its pretty easy to implement on to a site immediately.

Brian Dean from Backlinko has an awesome picture that illustrates what needs to be fixed with On-page SEO.

You can read his entire on-page SEO guide here.

2. Off-Page SEO

Off-page is what makes SEO expensive and challenging. This is what takes the higher level skillset to pull-off properly.

Essentially you will need to master several core principles of SEO to be effective today.

This is the list of 8 of the most important factors you need to master to get to the top of SERP today.

Main Off-Page SEO Skills You Must Master

1 – PBN’s

Purchasing powerful domains from the auctions and turning them into a site that you own so that you can point your own backlinks from the site back to your client’s site.

2 – Anchor Texts

Its the highlighted text (from a link) in the content that you click & it takes you to another page. The anchor text that’s going to your client’s site should have the main keywords you’re trying to rank for but make sure you’re not using the same anchor text over and over again. Mix it up and change it up.

“dentist in Folsom”
“Folsom Dentist”
“Best Dental Care Folsom”
“Root Canal Dentist”

Just like above I would keep mixing up the anchor text while weaving in different money keywords.

3 – Guest Posts

There’s many big sites out there that offer you guest post opportunities where you can write an article for them and in return they’ll give you a backlink, Google “Niche” + “Write for us” and you’ll begin seeing sites out there that offer this.

4 – Relevance

Create relevance from where the link is coming from is also key. If you’re trying to rank a dentist site.

Non-relevant Link: abcsite.com/fitness-training-tips/
Relevant Link: abcsite.com/best-dentists-folsom

Getting a link from a page that has keywords in the URL is far more effective.

5 – Power Behind Your Links

Power behind a link represents the PA (Page Authority) or UR (URL Rating) of where you’re getting the link from. For example a Guest Post link doesn’t have much power at the page level because its a brand new article and has no links pointed to it. Where-as a link from the homepage of a PBN will have power because the homepage has bunch of links going to it.

Above is ahrefs showing the power that this page holds as UR 27 because this page has 37 referring domains pointing a link to it. So getting a link higher UR pages plus with relevance is the best links you can get.

6 – Disavow Bad Links

Use Google Webmaster tools to disavow links that are poor quality as too much poor quality links can hurt the rankings of your site. Full guide on how to do this here.

7 – Rankbrain

This was implemented in 2016, Google now uses machine learning that keeps track of bounce rate and people’s dwell time on each page in search to determine which page deserves to be in the top rankings. Apparently this is the 3rd ranking factor next to On-page SEO and Backlinks. So the quality of the webpage has to be high today, if people click out of your page too quickly (high bounce rate) Rankbrain will cause your site to rank lower. To learn more about this click here.

SEO takes time, at least 3-6 months. So you will need to create a 3-6 month contract with your client to make sure they understand that they need to be patient before the results come in.

The challenge is to make sure your clients don’t get impatient mid-way into the project and decide to cancel/stop paying you.

Monthy reports and keeping in good contact with your clients at least once a month is highly recommended.

Chapter 6:

Offer Lead Generation

I love lead generation because you have the most control since you own your assets.

With Social Media Marketing, PPC, SEO the client still has control over you because they can decide to hire someone else and stop paying you and there’s nothing you can do about it.

With lead gen, if clients don’t pay you, you can send the leads to someone else.

5 Steps of Building Lead Generation

Survey the Land

Riches are in the niches. What’s cool about lead gen is that we can pick & choose what niche & city we go into. So we can pick our market with purpose. Meaning we’ll only target markets that we know we can dominate the competition instead of getting forced into going into markets where its saturation and highly competitive. My thing is this: I’d rather get into a ring with bunch a second graders instead of getting into a ring with a Mike Tyson.

Build Out Assets

Register the domain, I like having the city and service in it such as www.grlimos.com (GR stands for Grand Rapids). This is my limousine lead gen site that makes me $1000 per month. Build out the lead generation site with the tracking phone number posted at the top of the site and quote forms. Put some basic content on the site.

Optimize Asset

We covered this in the SEO section but optimizing asset is doing SEO on the site. Mainly about building backlinks, which are like votes in the eyes of Google. Imagine a brand new site is like being a new kid at high school, people have no idea who you are. Zero popularity. But if the most popular kid at school, like the star quarterback vouches for you, suddenly you rise in popularity. However if another brand new kid or unpopular kid vouches for you, no one would pay attention. That’s the difference of having high quality backlinks versus low quality links. In our lead generation program, we have 4400 students so we can do what’s called link circles where 5 students in the same niche can form a link between one another which is equivalent of getting those star quarter back links. Gives us a huge boost in the rankings.

Prospecting & Closing the Deal

When the lead generation site ranks, it’ll start generating phone calls. Simply forward the calls to a local business that doesn’t have good rankings (because most likely they’re hungry for leads). Now our tracking phone number attaches a whisper message to every call. So when the business picks up the phone, right before the customer begin speaking, it’ll whisper in their ear “This lead was sent to you by Ippei” now after 2-3 days of sending them FREE leads. When you call them up they’re already wanting to speak with you and wanna do business with you. Few different types of deal you can make:

1. Pay Per Lead

2. 10% of closed jobs

3. Flat fee

4. Hybrid (Combination of Flat Fee & 1 or 2)

Scaling the Business to the Moon

What’s great about the lead gen model is that once you master these skills, you can pretty much outsource 90% of it to virtual assistants (VA’s). I have 3 VA’s that work for me full time, they’re based out of the Philippines and I pay them $5 per hour. I use onlinejobs.ph to hire my VA’s. They build my sites, optimize & rank them, and all I have to do is close the deal with business owners that’s already been getting free leads from me. #EasyMoney

Another key to scaling your lead gen biz as fast as possible is to also implement regular form of prospecting everyday, sending screencast videos is a great one to use. (Although active prospecting & sales is not necessary because you can wait till you got free leads in hand first, but if you do active sales, it only accelerates the growth)

Conclusion

Digital marketing has huge potential in 2019 and for the next decade imo.

Very high-demand for it because there’s so many business owners out there that have no idea how to get attention online.

Even tho they all realize its paramount because just in the last 5 years, customer behavior has changed drastically as everyone has a smart phone now and is always connected to the internet.

SEO & Lead Generation requires higher-level skill but its the most lucrative.

IDK about you, but I rather be in a business that makes me as much money as possible for my time.

Sure I might have to get some additional top-level training but I know it will be worth it in the end because I plan on being an entrepreneur for the rest of my life.

If you have that same level of commitment to starting your own digital marketing agency, then I implore you to look into the SEO & Lead Generation skillsets.

Nothing has provided me with higher return on investment than being able to rank websites in Google & reaping the benefits of that everyday on autopilot.

Why Lead Generation is My #1 Recommendation

I like lead generation the most because it offers the most control & longterm passive because I own the websites.

So my clients cannot leave me. If they want to continue getting the leads, they have to keep paying me every month.

If they don’t pay, then I can send the leads to their competitor.

Therefore in all the years I’ve been doing digital marketing, only my lead generation clients have stuck with me since the beginning (2014).

Social Media, PPC, SEO clients have all come and gone. I made some quick cash along the way with them but none have turned into long-term residual income like my lead gens.

You realize that client retention is the most important aspect of digital marketing.

(Owning your own asset is the key for client retention.)

This is a tree service site that’s been making me $2000 per month since 2015, I haven’t touched this site in years.

tree service

You can chose to try to build an agency on your own but I believe getting coaching from someone that’s been there and done it makes all the difference in the world.

Not to mention the impact of surrounding yourself with 4400 other students that’s building the lead gen biz alongside you.

I know for a fact that I wouldn’t be where I’m at today which is $52K per month as of July 2019, if it wasn’t for the mentor, group, weekly coaching calls, live events that’s inside this lead generation program. Click here to check it out.

The Best MLM Marketing Plan for 2019

April 25, 2019 by lppei

If you’re thinking about getting into Multi-Level Marketing, then you need to read this article before you do anything else.

On the surface, even the top 100 network marketing companies (also referred to as “MLM”) sounds like a great way to make money with minimal effort.

However, this is only true if you can actually sell your products.

The sad but truthful part is that the vast majority of people who try MLM never even make a single dollar.

You can be the exception – but only if you come up with a rockstar marketing plan.

The only people who succeed in this business are the ones who know how to reach their potential customers.

Be that rare individual who goes the extra mile, and you will be rewarded for your efforts.

At the end of the day, your success is a direct result of how much work you’re willing to put into this business.

There’s no crazy technique for easy money with an MLM… You can’t rely on fancy software to do all your work.

If you intend to make money, you have to be willing to get your hands dirty.

But it’s not all about working hard… It’s also about working smart.

As with any business, an MLM requires tons of planning, organization and careful thought.

If you figure out how you’re going to market your products ahead of time, you’ll never feel lost or confused about what your next step should be.

Stick to the plan, and you’ll always have options.

No matter how difficult this business seems, there’s always another method to try.

Get creative… Have fun… and, above all else: never give up with the network marketing business.

If you can do all this while sticking to a killer marketing plan, you’ll have a great chance of success.

To make life easier for you, we’ve come up with a detailed marketing plan for anyone involved in MLM.

This plan includes several insightful tips and tricks, and tons of marketing methods that actually work.

After you’ve finished reading through our marketing plan, you’ll be well-equipped to deal with the challenges of the MLM industry.

But remember, in order for this plan to work, you need actually to get out there and put these tips into action!

It’s just like my first business, where I invested in Local Lead Generation and reached over $45,000 per month.

You see, the action is the operative word in all of this – to have success, you have to act.

For example, generating leads for local businesses is all about…

Leveraging free traffic on search results to power your lead gen property
Zero paid to advertise online – or elsewhere, for that matter (less in expenses)
Following a proven business model that major players in the marketplace have used (like Uber, Lyft, etc.)

In other words, you can simply launch a lead gen property with the guidance of our local lead generation coaching program…

And in a matter of weeks – in a few cases, instantly – you can see results…

And those results belong to you 100 percent and can help you rake in nearly 100 percent in monthly profits.

After all, I would imagine every business owner is hungry for passive income –

And that’s what our mentorship and support program is really all about.

In fact, I achieved $10k per month in my first year; I earned it, but it’s possible.

If you’d rather hustle for a more passive, predictable, reliable business income, let’s connect, and I’d be happy to share more with you; Click Here Now!

Until I hear from you, here’s everything you need to know about building an MLM Marketing Plan:

What Is An MLM?

First of all, let’s get the easy stuff out of the way.

Just what the hell is an MLM, anyway?

Also known as “Network Marketing” or “Referral Marketing,” Multi-Level Marketing is a system where participants are encouraged to sell products and earn commissions.

Participants do not earn a salary.

Their income is a direct reflection of how much product they can sell, and how much commission they’re earning on each sale.

But top network marketing companies also allow participants to earn money by recruiting other members.

When you recruit a new member, you earn more commission.

In addition, you’ll also earn commission every single time that new recruit makes another sale.

In most cases, you’ll also earn commission every single time your recruits bring new members into the fold.

If this is starting to remind you of a pyramid scheme, then you’re not alone.

MLMs are considered shady businesses by a lot of people out there, and many countries even ban them entirely.

While even some of the best MLM companies to join might have a bad reputation, it’s important to note that they are, in fact, fully legal.

They only resemble pyramid schemes, and technically they are not the same thing.

MLMs function by selling products and recruiting new members, whereas pyramid schemes don’t have any products, and create no inherent value.

With pyramid schemes, the only people making money are the ones at the top – hence the name.

So, while MLMs might have shady reputations in the entrepreneurial world, it might just be a result of a few bad apples spoiling it for everyone.

That being said, you should always do tons of research before diving into an MLM.

Whichever company you choose, it’s always important to read online reviews and understand what you’re actually getting yourself into.

Trust us on this one.

Figure Out Your Target Market

The first step of any effective Marketing Plan is to figure out your target market.

Most of the time, this depends on what kind of products you’re selling. There are tons of MLMs out there, and each one sells completely different things.

Some might specialize in digital products, while others focus on things like cosmetics or even laundry detergent.

The possibilities are almost endless – which is why it’s very important for you to figure out what you want to sell when you choose a specific MLM to join.

It might sound obvious, but it’s a lot easier to sell products that you’re actually passionate about. If you’re genuinely excited about the products you’re dealing with, your customers will pick up on that.

So how does one figure out your target market? Think about your product, and which demographics might be most interested.

Is your ideal customer male or female?

How old are they?

Are they active, or retired?

Are they well-educated, or do they have a high school diploma?

All of these questions and much more should be running through your head as you figure out your target audience.

The more specific you can become about your ideal customer, the easier it’ll be to sell your products later on.

This stage impacts your entire marketing strategy.

Whenever you try a new marketing method, you’ll refer back to your target market.

Set Goals

Setting goals is a good strategy for just about anything. When you set goals, you’re putting your plans into action.

Goals stop your endeavors from being vague, undefined efforts.

Establishing clear goals makes your MLM Marketing Plan ultra-specific, and that gives you purpose and direction. For example, you might choose to set a goal for your first sale.

After signing up with an MLM, you might decide that you want to make your first sale within two months.

As your deadline draws closer and closer, you’ll feel the pressure… And that’s a good thing.

Without that pressure, you’ll find it much harder to take action. When you set goals, each day is used effectively.

You’re always moving towards that desired outcome, sometimes on an almost instinctual level.

After you’ve completed your first few goals, immediately set new ones. Keep setting the bar higher and higher.

If you’ve made your first sale within a month instead of two, set a new goal for how much money you want to make in the next six months.

Maybe you want to recruit five new people by the end of the year.

Whatever your goals are, always write them down and post them on your wall, or a place where you’ll see them daily.

Writing your ambitions and goals down makes them “real,” and they’re not just ideas floating around in your head anymore. And whatever happens, always stick to your goals.

Build an Initial List

Now that you’ve set your goals, it’s time to start figuring out who might want to buy your products.

Starting from a fresh slate is hard, especially with MLM. Effective Marketing plans are all about networking, and it’s a little discouraging when you have zero connections.

However, we’re willing to be that you know at least a handful of people who might be interested in your products. Think very hard about who you know – even if they’re casual acquaintances.

Someone might have mentioned an interest in your product niche in the past. Maybe you know someone who might know other people who could be potential customers.

Do your best, and start writing down an initial list of potential customers and leads. It doesn’t have to be hundreds of people, but it should at least give you a starting point.

Everybody’s got to start somewhere.

Be Ethical

This is very important when you’re involved in MLMs.

We already talked about the shady reputation that these companies have. You can’t afford to confirm people’s suspicions with unethical selling practices and behaviors.

Always be completely transparent and upfront with your customers. Tell them everything they want to know, and don’t try to hide or stretch the truth.

Doing so will completely backfire, and it might even ruin your reputation within your geographical area.

Don’t use aggressive or misleading sales tactics. Don’t adopt a fake persona when you’re trying to sell products. People can spot a forced smile a mile away.

Instead, be enthusiastic and passionate about your products. Talk about the pros and cons of your products. Help your customers understand every little detail.

This is much easier to accomplish if you’re genuinely passionate about your products, so keep this mind as you’re choosing which MLM to sign up with.

Honesty is always the best marketing policy, no matter what.

Avoid Pitching To Your Friends And Family

Because of the nature of this business, it’s probably best to avoid your friends and family.

This is especially true if you’re trying to find new recruits for your MLM business. Remember, the vast majority of people who sign up with MLMs never make any real money.

The last thing you want is to ruin relationships because the people close to you lose money. As the old saying goes, “Don’t mix business with pleasure.”

Even though your close friends and family might seem like an obvious first step for your marketing strategy, it’s best to focus on other options.

As you read through the rest of this article, you’ll discover that there are plenty of methods you can use to target tons of other people.

This was actually my turning point away from home business models like this…

Some of my friends and family were in the same boat as me…

A downtown apartment, low on rent and food, and walking for my commutes in freezing weather in Detroit, Michigan.

It wasn’t until I found local lead generation that it dawned on me to approach people who actually had a marketing budget already.

You see, local business owners have to budget for the year…

After all, they have to find a way to reach – and bring in – more transactions with buyers.

Luckily, the business model was so low of an investment that I could start on my laptop…

And in my spare time!

Here’s all I really did – and continue to do to this day:

• Build a lead gen site quickly but effectively…

• Practically duct tape the digital billboard to the top of search results… like this…

• Let the checks come in after sending them off to a nearby service company.

You basically utilize search engine optimization (SEO) principles to make this happen…

However, there’s a lot of scuzzy information out there, and we want you to have success FAST!

Our lead generation coaching program is happy to show you the way…

In fact, I’m a success story of the coaching program and reach multiple 6 figures in 2019.

It’s ultimately up to you on what you really want to pursue a business…

Marketing someone else’s product, or owning yours and helping businesses to expand with the leads you generate online (almost for free).

Check Out Forums And Other Online Meeting Spots

So many people completely overlook this amazing source for new customers, and we can’t really figure out why. Forums and other online meeting spots are filled with your target customers, as long as you’re looking in the right places.

And to be honest, it’s super easy to look in the right places. All you’ll need to really do is identify your niche and find the most active forums within that topic.

For example, let’s say you’re promoting hiking products. All you need to do is search through all the top hiking forums, and start connecting with potential leads.

Note that being overly “salesy” could get you banned. It’s better to be a little more subtle, connecting with people personally and then going from there. You could also post a thread about one of your products, and then post a link at the end of the discussion. Users will click on the link and buy your product.

Forums are just one place where people meet up on the internet. Depending on your niche, you might have better luck looking in different places. It all depends on your target market, and how they behave on the web.

Maybe your target market spends a lot of time on YouTube. Figure out which videos they like best, and comment with links to your products.

Just like most of the top MLM companies, 2019 brings, comments sections are surprisingly active and vibrant. Use this to your advantage, and make connections wherever possible.

This is a great marketing method, and it’s completely free. As with another method, it’s always a smart idea to be creative. Search the web for places that other people might have overlooked.

And remember, it’s not all about “in your face” sales methods. As long as you’re connecting with your target audience, you’re doing something right.

Google Adwords

If you’re looking for a more direct online marketing approach, then try Google Adwords.

This does cost money, and it can get a little pricey, so keep that in mind if you’re on a budget.

With this method, it’s all about choosing the best keywords for your niche. Creating ads is easy, but making sure they’re actually seen by your customers is another thing altogether.

The great news is that if you play your cards right, your ads will appear on the first page of Google’s search results. And when people click on your ads, they’ll be redirected to your website, where they’ll find your products.

Some people say that Google Adwords isn’t worth the investment, and they might be right. Organic traffic is almost always superior to paid traffic. But for many people out there, Adwords might be the only option to generate large amounts of traffic.

There are tons of success stories out there when it comes to Google Adwords. Thanks to this method, many people have grown their businesses and raked in millions of dollars in sales.

Start A Website

Just now, we talked about driving traffic to your website…

Well, that’s not actually possible until you have a website.

This should actually be one of your first steps, and it’s very easy in 2019. There are tons of amazing site building apps out there right now, and most novices build their sites in just a few hours.

Putting a website puts you on the map, plain and simple. The majority of the customers will search for your products on the web at some point, and they’ll only find you if you have a website.

If you’re going to start a website, then it’s worth optimizing the SEO as much as possible. You can hire SEO experts to do this for you, or you can try it yourself.

But whatever option you choose, Search Engine Optimization is worth the extra effort, because it’ll result in more clicks and more sales.

One thing to keep in mind is that your MLM might have policies which prevent you from starting a website. For whatever reason, they might not like the idea of you selling their products on your own personal site.

If that’s the case, then you can still create a blog…

Start A Blog

Starting a blog is a great way to get around any policies your MLM might have against starting a website, and it’s an awesome way to generate interest in your products.

Even if your MLM does permit you to start a normal website, you should also consider creating a blog in addition.

There’s really no downside.

With a blog, you can easily hype up your product without being aggressive in your sales attempts. You can also connect with your audience and build a community around your products.

Keep in mind that not all your articles have to be directly related to your products. In fact, it’s best if most of your blog posts are focused on general topics within your niche.

Don’t worry – your customers will still see the blog posts that promote your products. But the first aim of any blog should be to entertain your audience, not sell things.

As long as you’re keeping your audience engaged, they’ll keep returning to your blog – and you’ll have a never-ending supply of potential customers.

Post On Social Media

Social media is another amazing free marketing tool that’s just too good to ignore.

With the appropriate social media marketing strategy, you can easily reach countless people within your niche.

Create an account on all (or most) of the major platforms and start promoting your business. Just like a blog, these posts don’t have to be “in your face” sales attempts. Make people laugh. Entertain your audience. Inspire them.

Keep them interested in your general niche, and then make a direct sales attempt. Your “sales” social media posts might include a link to your products or your website.

But for the most part, you should focus on building your audience. This is very similar to a blog. As long as you’re engaging with your target audience, you’re on the right track.

Getting new followers and subscribers can be pretty tough, and we could write an entire article on the subject.

On Instagram and similar platforms, the key is to use keywords which are relevant to your niche. Keywords help you reach people who are probably interested in your products. You might also consider commenting on popular posts within your niche and following people who might be interested in your niche.

Facebook is another great platform for marketing, and you obviously need to set up some sort of Facebook page for your business.

You can even use paid Facebook ads – but that’s another matter altogether.

Don’t dismiss some of the less popular social media platforms, such as Pinterest or LinkedIn. These are potential goldmines if you know what you’re doing since nobody else is really focusing on lesser known platforms.

Social media is an obvious choice for pretty much everyone out there. It’s free and incredibly easy to set up. But the real strength of social media marketing is that it’s incredibly targeted. With the right approach, you can reach highly specific target markets.

Sell Samples Or Freebies

Depending on your products, you might also want to sell samples or freebies.

Obviously, this is impossible with some products. For example, you can’t sell a “sample” of a couch or television. But for many products out there, samples are easy to create and distribute.

You can even do this with digital products. Offer a thirty-day free trial, or a sneak peek at a piece of software. Your MLM company might not allow this, but it’s worth a try.

It goes without saying that people love free stuff. Get the message out, and people will come running for even the most trivial freebies and samples. Crucially, they’ll come running much faster than they would for a paid product.

Once you’ve got them interested, you can start selling them paid products. Some of them will just take the free stuff and vanish, but many others will feel obliged to at least hear your sales pitch.

And at the very least, offering free samples allows you to get people on your email list. So whatever you do, never give out freebies without obtaining email addresses from your leads. Add these leads to your email list, and it’ll be much easier to sell them products well into the future.

Build An Email List

Speaking of email lists, this is one of the best marketing tools available to you.

Time and time again, email lists have proven to be the number one converting marketing method. If you approach this right, you’ll get countless sales from your email lists.

Of course, in order to accomplish this, you need actually to build up a solid email list. So where do you find tons of people who want to sign up for an email newsletter?

We’ve already mentioned the freebie/sample technique, but there are many other ways to grow your lists. You can start with your blog, where you can offer people the chance to sign up for even more content.

Same goes for your website. You might even consider giving people a one-time discount when they sign up for your email list. That always gets people interested.

And of course, you can always try to get people to sign up on social media. Just add a link to your email newsletter to your posts, and encourage your subscribers to sign up.

But what will they actually get when they sign up? What kind of content should you send out via your email newsletter?

In many ways, your content strategy is very similar to that of a blog. Your priority here is to educate and entertain your audience. Once again, it’s not about aggressive sales tactics here. Your email newsletter is an opportunity for you to connect with your audience.

Once in a while, create a few emails which directly promote your products. But don’t get too carried away. If you bombard your leads with endless “sales” emails, they’ll unsubscribe pretty quickly.

Make them feel like they’re getting some value from your email newsletter. They should feel like they’re getting free content and hidden secrets constantly.

The best marketers know how to make email newsletters which are genuinely enjoyable to read. Your customers should get excited every single time they see a new email from you.

Guerilla Marketing

The best marketers are extremely creative, and Guerilla Marketing is one of the most creative methods out there.

Basically, this amounts to “thinking outside of the box.” This type of marketing typically takes place offline, in the real world.

For example, you could create some type of artwork in your streets, grabbing people’s attention and educating them about your brand.

This could be as simple as creating a mural in the sidewalk with chalk – or as complicated as a clever sculpture left in the middle of downtown.

Sometimes these public “statements” might skate on the wrong side of the law. But in many cases, a small fine is totally worth the amount of exposure you’ll get.

Sometimes, guerilla marketing is even possible online. You might consider purposely stirring up drama in the comments section of a popular post within your niche. As more people get involved in the drama, your brand will get tons of exposure. It’s risky, but you know what they say – there’s no such thing as bad publicity.

At the end of the day, Guerilla Marketing is all about being creative. Don’t be afraid to break the rules. Sometimes, unique ideas are actually the most effective in the world of marketing, so don’t feel like you have to follow the same old methods used by everyone else.

Flyers And Pamphlets

Guerilla Marketing isn’t the only viable offline method.

There’s always pamphlets and flyers, and these might be more effective than you think.

Obviously, it costs money to get all of these fliers printed and distributed, but it could be worth the investment.

Like any other marketing method, it’s important to consider your target market here. Distribute flyers at events or meetups where you know your target audience will be.

Newspaper Ads

Newspaper ads might also work wonders.

This is another offline marketing method which costs a considerable fee, but it might pay off in the long run.

Remember, you need to be creative as a marketer. And while newspaper ads are nothing new in this day and age, a lot of people overlook them completely.

Local TV Ads

It’s surprisingly cheap to advertise on local TV stations.

We’re not talking about the major channels and networks. These are low-budget stations and channels that offer advertising spots for cheap rates.

Although it’s cheap, it’s still a considerable investment, especially when you’re advertising MLM products.

Still, it could definitely prove to be a worthwhile investment, and it’s another creative way to meet a lot of people.

Events

Hosting events is one of the most popular marketing methods for MLMs.

The concept is pretty simple. Invite a bunch of people, offer some free food, and talk about your products or MLM membership opportunities.

Some people rent out spaces for large-scale meetups, while others simply throw informal parties in their houses.

But in all cases, it’s best to take a professional approach when you host events. Consider creating a quick slideshow, or a promotional video. Connect personally with each one of your guests.

At the same time, don’t make the entire event one big sales pitch. The event should be fun – or at least social. Let people connect with each other, and don’t try to “dictate” the entire event.

Alternatively, you might decide to show up at other events related to your niche, and market your MLM there. Why not hand out flyers at these events?

At the end of the day, events are a great opportunity to network, meet new people, and connect with your target audience.

Post Every Single Day

Whether you’re posting on social media, adding to your blog, or sending out emails, always try to do something every single day.

Of all the marketing methods, social media benefits most from this. Posting every single day greatly improves your reach and visibility, and you’ll see more engagement as a result.

But as a general rule, it’s only best to make some kind of effort with your overall marketing strategy on a daily basis. For example, you might create a blog post one day, send out an email the next day, and create a forum post on the third day.

There are zero “days off” when it comes to MLM marketing. Your overall plan must include constant effort.

The exciting news is that none of these things are very hard. Posting on social media takes only a few minutes. Crafting emails and blog posts might take a few hours, but that’s still a minimal amount of work, all things considered.

When you take days off, your marketing campaign loses momentum. The optimal way to get people’s attention is to pump out content constantly.

It’s not about spamming people with sales pitches – you’re just trying to get their attention. As long as you’re posting something every single day and reaching people within your niche, you’re making progress.

Be Unique

One thing you need to understand about MLMs is that there’s a ton of people all selling the exact same products.

Depending on the size of your MLM, you might be competing with thousands of other people.

Obviously, this adds to the challenge.

And the only way you’re going to set yourself apart from the crowd is by being unique. What makes you special? Why should customers buy from you and not from everyone else who’s selling the exact same products?

There are many different ways to be unique. But it’s always a smart choice to play to your strengths. Figure out what makes you unique as a person, and try to implement those qualities into your marketing strategy.

Sometimes, people end up purchasing because of your personality, not because of the products you’re selling. You have to understand that you are a product, and you need to figure out how to sell yourself to your target audience.

So whatever you do, don’t rush to follow the crowd. Carve out your own identity. Build your own brand!

And don’t be afraid to follow your instincts. Mostly, your gut feeling is pushing you in the right direction.

Follow Up

So many marketers forget this crucial step.

It’s very tempting to give up after a potential lead disappears on you simply.

But there’s no reason not to follow up after a few months. Who knows, your leads might have simply forgotten about your products. Maybe they weren’t ready to buy back then.

If you don’t follow up on potential leads, you’re losing a pretty major source of potential business. And in most cases, the majority of the work is already done for you.

You might already have their email or contact information. You probably identified them as a potential customer a while ago.

Following up is something that all professional marketers do, and you should always make an effort to do this.

Keep track of leads who have disappeared, and create reminders for three or four months into the future. If you’re organized, you’ll receive calendar notifications when it’s time to follow up.

As tiresome as following up can be, it’s a great source of potential leads.

Final Thoughts

So there you have it – plenty of tips and tricks for your new MLM Marketing plan, as well as numerous specific methods that could work wonders.

The one thing to keep in mind – no matter what you’re doing – is your target audience.

You need to keep this in the back of your mind with every single marketing method you attempt.

When you’ve got a clear picture of who your target audience is, marketing your products becomes much easier.

Over time, you’ll develop a sixth sense for finding and reaching your target audience.

You’ll understand their motivations and behavior.

You’ll learn how to speak their language.

And you’ll know how to push them gently into a sale.

We’ve outlined many methods in this article, but you don’t need to try all of them at once.

In fact, it’s probably better if you devote your full attention to a handful of them.

If you try to engage in too many strategies at once, none of them will be successful.

Social media, email lists, and a website are all pretty much essential.

After that, you might choose one or two other online methods.

Finally, you should consider trying at least one offline marketing method.

If you’re strapped for cash, try Guerilla Marketing.

Remember to make an effort with your marketing strategy each and every day.

There’s no denying the simple fact that MLM Marketing is pretty hard.

Because of the reputation, this business model has, a lot of people are going to dismiss you almost immediately.

But then again, this is the case with most marketing endeavors.

Unless you’re truly skilled in the arts of marketing, your MLM business probably won’t make much money.

This is why so many MLM marketers fail spectacularly.

It’s harder than a lot of people realize – despite the sales pitches and the success stories we hear from the sales pages of these organizations.

In order to succeed in this world, you need to have some pretty special talents.

Sure, some people are born with a natural ability to sell just about anything. But these skills can also be learned.

It might be tough at the beginning, but you’ll never get anywhere if you quit.

Eventually, you’ll start to learn the ropes, and the marketing process will get a lot easier.

You’ll develop your marketing instincts and start to build up your confidence.

It’s easy to feel lost, confused and frustrated when your marketing strategy isn’t working out.

But that’s exactly why it’s so important to come up with a plan.

Be as organized as possible.

Set goals.

Be professional.

Even when things aren’t going your way, you’ll still have a concrete, clear plan to guide the way.

If you can do all this, there’s no reason why you can’t be a rare success story in the world of MLM Marketing.

It is possible to make a lot of money in this industry.

With the right Marketing Plan, there’s nothing stopping you from reaching that goal.

Passive Income Meets Quick Success and 6 Figures in 2019 with Local Lead Generation

Whew! We’ve really exhausted the volume of options with marketing online.

After all, the only way to build is for people to know you…

And that’s before they can even make a decision about whether or not to buy from you.

Whether by social media or in-person outreaches, you can only achieve success when you see the results of your labors…

However, you have actually to labor in order to achieve results.

A lot of people don’t do that in network marketing because it’s simply uncomfortable.

The only way you’re going to see results is by making results for yourself…

For example, I had built a $10,000 per month local lead generation business with passive income…

And that was enough for me in my first year of working an online business to quit a corporate 9 to 5.

The concern that some people have is whether or not they’ll be able to fit a business into their busy days.

I can attest that it’s possible – and that’s the only way you’ll get out of where you are.

I hustled after work and on weekends while friends were out and about – and this happened for weeks and months.

Along the way, however, wins started popping up: $750 per lead gen site here, $2,000 for a project there

I was able to earn while I learned and ground.

Of course, it helped that I had a mentor in this local lead gen coaching program to show me how.

Let’s look at one of my earliest projects: it was a Limo Rental Service in Lansing, MI.

I was able to position it at the very top of the search results in less than 7 hours of starting the project, and it was producing results that I was able to market:

The exciting thing was that I was seeing results within the first week of getting this business started!

We’re seeing wins like that all the time in our private Facebook group…

Along with other successful students that are avidly willing to help anyone who posts a question rather quickly.

With such supportive measures in-place, there’s no doubt that your local lead gen operation can be a success.

In case the idea of building a lead gen site sounds incredible, just look at my quickly built lead gen site for limo rental service (see below)…

It’s simple and effective…

It produces $750 per month, in passive income – meaning the profits come if I work or not…

I’ve hardly visited the lead gen site in several years…

And the checks keep coming!

If you want a virtual business that you can operate anywhere in the world, that’s as hands-off as they come…

Check out this lead gen coaching program and let’s connect to talk more about it.

Marketing Ideas for Chiropractic Clinics in 2019

February 6, 2019 by lppei

You’ve got your chiropractic clinic set up.

You’ve got your degree.

You’ve got the skills to heal people’s discomfort and pain.

Now only one thing remains:

Getting patients!!!

In the business sense, that means that you need paying customers to stay in practice!

Unfortunately, marketing is something that you don’t really learn about while you’re acquiring your chiropractic skills.

But the truth is pretty simple:

If you can’t market yourself as a chiropractor, you’re not going to get very far.

The good news is that you’re actually selling a service that helps people.

You’re not some snake oil salesman.

You actually know your stuff, and you have the power to heal people’s spines.

This can virtually change their entire lives.

However, they won’t know about the wonderful service you can provide them with unless you market yourself properly.

This is where local lead generation comes in because you can position your practice to generate local customers from the internet using Free Traffic in digital formats…

The trick is to get your organization online and in front of those ideal customers.

I guess that’s the magic question: how does one actually go about doing that?

We can all respect the accomplishments that chiropractors have achieved to get their credentials and enter a noble profession of making a living while helping people.

As a business owner, I can confirm that I have seen chiropractors actually have to close up shop simply because of having encountered the misfortune in our technological era that can be summed up in one label:

Obscurity!

When any business – and yes, your practice is providing a service in exchange for money, so you are running a business – is not well-known, they’ll have trouble staying afloat.

I hate to break it to you, but your field of healthcare is genuinely no different.

While you’re still working hard to make people’s lives – and livelihood – experience significant improvements, the only way to continue doing this is to book your calendar with customers that are simply throwing money at you and asking for your help.

Unless that’s currently happening – and you’re booked solid for literally months out, with steady show up rates and significantly low numbers in no-shows – then local lead generation is something that you need!

Our lead gen coaching program can help you to experience massive growth by positioning yourself in front of high-intent buyers who are searching for exactly what you’re offering…

To illustrate, this tree care site – which is based out of Grand Rapids, Michigan (over on the western side of the state) – is actually a lead gen site that’s positioned for prime attention on search results…

While we teach a unique approach to leveraging Free Traffic (which means not having to buy web visitors to see digital properties that you own) on the world wide web, these same principles could also work for your own company web site.

For example, I’m noticing approximately $2,000 in monthly revenue from that tree service site above – just imagine how much business you could be bringing in if you were to do something like that for people searching for chiropractors online.

If this is something, you’re seriously interested in accomplishing – positioning digital properties online to generate results and profits on AutoPilot through the use of Free Online Traffic opportunities – then CLICK HERE to get more details about our coaching program.

In fact, there are business owners and entrepreneurs – some of which are actual chiropractors – who learn the techniques in our coaching program and implement them to not only get more business but to DOMINATE THE MARKETPLACE!

If you want to help more people and/or generate more profits, look at our coaching program right now.

This article will share some amazing marketing ideas for chiropractors out there who are trying their best to find new clients.

It might bring greater ease than you think, so listen up.

Who knows, one (or two) of these ideas could radically change your business.

You could end up being the most successful healthcare provider in town.

One: It’s All About Branding

Branding is everything.

If your chiropractic practice doesn’t stand out from the crowd, then why would patients come to you?

If your whole image and brand seem like every other chiropractor out there, then don’t expect to get too many clients.

On the other hand, you’d be amazed at how a simple brand makeover can drastically change your market appeal.

A good brand says a lot about your company and practice.

People see it, and they think, “This guy is the real deal.”

Or “This place seems super professional.”

When you get people thinking like that, patients will be lining up outside of your door.

The first thing you might want to begin considering is your logo.

Every good company needs a stellar logo, and a chiropractic practice is no different.

Logos are easy to design with many different online services.

But whatever logo you choose, it should say something about your unique personality and service.

There’s simply no need to be afraid to stand out from the crowd!

The most important thing about choosing a logo is putting it everywhere.

We’re talking towels, doors, pens, shirts…

Anything you can think of.

The logo has to be a persistent thing that is constantly in the patient’s face.

Once people begin to recognize your logo, they begin to trust you.

It’s a great way to build a positive connection in your local neighborhood.

Two: Get Your Website Firing On All Cylinders

Creating a website is easy.

Creating a good website is a real challenge.

When it comes to running a chiropractic practice, a good website is definitely essential.

In this day and age, most of your patients are going to research you online before ever stepping foot in your practice.

With a good website, you can make sure that they have a positive feeling about you and your service – before you even meet them for the first time.

But it’s not as easy as it sounds.

A good website needs to be updated at least every 5 years.

So make sure that your site doesn’t look outdated and out of style.

Remember, people usually search online for a Chiropractor nearby.

With some SEO optimization, you can make sure that your website is at the top of the search results when you do this.

But what about when your patients actually view your website?

What should they be seeing?

Your website should show how different you are from other chiropractors, first and foremost.

Make sure you mention any specializations and experience dealing with specific issues.

This might just land you the perfect patient who genuinely needs your help.

Always, always make sure that your website is compatible on mobile devices.

It’s 2019, after all.

Behind the scenes and between the lines, your website should be convincing people to actually show up at your practice.

This can seem like quite an undertaking or overwhelming challenge.

Consider hiring someone who can write professionally.

Remember, content is king.

Are your photos high resolution?

Or do they appear as if they were taken with an outdated smartphone camera?

Every little detail counts.

Last but not least, your site should have some kind of system in place to directly book an appointment.

If signing up for the first appointment is just a few clicks away, patients are much more likely to make that first jump.

You can add forms and contact submissions to get in contact with potential new clients right away.

Or, you could simply make your contact information and address very easy to find on the site.

Three: Reviews Are So Important

How do people tell whether a chiropractor is worth the money and time?

That’s right, they go online and search for reviews of that chiropractor.

Be honest – you would do exactly the same thing in their shoes, right?

It’s just the smart decision.

When you read other people’s reviews, you get real, genuine information about the service they received.

Reviews can either be your worst enemy or your best-selling tool.

But honestly, the worst thing is not having any reviews.

A few negative reviews here and there aren’t a huge deal. If anything, they show that you’re not trying to hide anything.

On the other hand, people get a little freaked out if they can’t find a single review of your services anywhere on the internet.

You can easily change that by setting up a profile with Yelp and other review sites.

And definitely encourage your existing patients to write a review.

If you do have a negative review, you can actually reply to it directly.

This shows that you actually care about the customer, and you want to change their experience into a positive one.

Other patients will see this, and they’ll be impressed.

It’s definitely better than just trying to ignore a negative review.

Four: Social Media Is Mandatory

We don’t care how un-trendy you are.

You need to be on social media.

At the end of your day, it’s just free marketing.

And you’d be crazy not to take advantage of that.

On social media, you’re instantly visible to an entire crowd of people who would otherwise be completely hidden from you.

It also makes available to you the opportunity to interact with your patients, and get them interested in whatever you’re doing.

Post some educational content about chiropractic information.

Show off your funny side.

Tell everyone about the results you’ve been achieving for your clients.

Every little bit of exposure helps.

Just like your website, high-quality images are very important here.

You can link to your website on social media, which is a great way to drive more traffic towards the site.

It might even give you a boost with Google’s ranking algorithm.

Five: Blog It Up

That’s right, another crucial part of this jigsaw puzzle is to create a blog.

Just like social media, there’s really no downside to creating a blog.

A blog is a prime piece of internet real estate that has the potential to deliver insane amounts of new patients.

You might even find that your blog gets way more visitors than your actual site.

This is because Google’s Algorithm is geared towards blogs – or at least sites which are regularly updated with new articles and posts.

You’re in a fine position to start an interesting blog as a Chiropractor.

People are very interested in self-help and improving their health.

There are numerous amounts of people out there who would love to hear all about your opinions.

You might even feel the need to create blog posts which specifically answer patients’ questions.

You might hear these questions all the time, and feel the need to clear up certain things.

Who knows, your blog might end up going viral.

At this point, it won’t be hard to get new clients.

In fact, you might need to turn some people away!

Six: Be An Awesome Member Of Your Community

People feel really good about supporting professionals they know.

It’s like helping out a friend.

Communities naturally come together and do business with each other, rather than spending their money elsewhere on random people.

So in order to win the trust and the friendship of your community, you need to get out there and actually participate.

When people get to know you and recognize your face, they’re much more likely to try out your practice for the first time.

Become involved in a local charity.

Sponsor a kids’ soccer team.

Do whatever you can to show people that you actually care.

You can even add a section to your website that details all the special events that you’re involved with.

If you’re just starting out, a great idea is to host an open house.

Patients can come by, get interested in your services, and perhaps enjoy a free snack or two!

In fact, one of the strongest ways that you can turn your entity – and your own name – into a contributing member of the community is simply to help more people.

What better way than to dominate the search results in your local area and be found at the top of the marketplace…

If perception is the reality, then you could experience massive growth in your local area if you were to begin local lead gen for your own small business.

Some believe that something like this would be an expensive project, but if you’re thinking like a business owner and take the idea of investing in your business seriously, then just envision the potential rewards that could be found by simply taking a leap of faith:

More local citizens come to you for help first.
Satisfied customers deliver a quality review from the outstanding service.
Your digital footprint grows.
More customers get referred over to you, and your phone then begins ringing off the hook.
The next thing that is realized by you and your office is how your calendar is booked solid for stretches of weeks at any given time…
You could hire more help and becoming a distant partner to the practice, which could, in turn, help you to generate passive income when you’re taking more vacations because you’ve put the work in up front to set up virtual real estate that now feeds stacks of cash by the fire hose into your clinic!

If it were possible for you to get credentialed to practice in this field, then could it also be a realistic possibility that you could turn your practice into a thriving, reputable business operation that continues to grow?

…of course it is!!!

I’ve witnessed tons of healthcare providers in very similar positions to what you’re currently experiencing and can attest that getting a strong web presence can make a positive impact on your bottom line.

If you’re serious about growing and making a larger, longer lasting impact in both your community and your presence in the marketplace, then our coaching program needs to be your next and final stop for all things lead generation.

Make a choice today to begin getting more and more appointments on the books now!

Seven: Try Out A Few Testimonial Videos

Testimonial videos are like online reviews in many ways.

For someone who is considering booking an appointment with you, it’s really helpful to actually hear what current patients have to say.

A simple testimonial video answers a lot of questions people might have about your practice.

Your patients might explain the incredible results they’ve experienced, thanks to you.

The exciting thing about these videos is that they don’t have to be high budget.

In fact, it often looks more genuine if they’re filmed on a smartphone.

These shouldn’t be rehearsed, and they should look as natural as possible.

Just ask your clients to give their honest opinions, and you can’t go wrong.

Eight: Think About Your Office Procedure

Sometimes, a lack of patients isn’t caused by a bad marketing campaign.

Instead, the reason for slow business might be right under your nose.

Think about your office for a second.

Who’s working there?

Are these people good at converting new customers?

Are they warm, inviting and positive?

Or could they actually be driving potential customers away?

It’s a lot to think about. But it’s definitely an important thing to consider.

Sometimes, office staff simply don’t have a “customer first” mindset.

This can be corrected with the right analysis and refined approach.

Instruct your staff to be polite and extremely positive on the phone and in person.

Never put customers on hold – unless it’s really necessary.

Treat everyone with respect.

Simple things like that could end up going a very long way.

Nine: Email Marketing Is Key

Ask any marketing veteran, and they’ll tell you that the most useful tool under your belt is an email list.

It’s nothing fancy, but it converts like nothing else.

Once you’ve established a pretty solid email list, you have an audience which you can constantly sell services to.

Do it right, and you’re guaranteed to book more appointments with more patients.

Developing your email list is a great way to communicate with your patients, first and foremost.

You shouldn’t be constantly trying to sell them things with spammy emails.

Simply keeping in touch is a great selling tool.

Educate them about chiropractic issues. Wish them a happy new year or a Merry Christmas.

And once in a while, you can remind them of specific services, or tell them about deals.

A monthly newsletter is always a safe bet.

If you can nail down the art of an email list, then you can expect great results.

Not only will your existing patients be more active with you, but you’ll also enjoy many more referrals.

Ten: Online Advertising Might Be A Great Option

The internet is always a great place to advertise.

And for a pretty reasonable price, you can take full advantage of Google’s AdWords system.

This is known as PPC, or Pay Per Click.

You’ll pay a fee every time someone clicks on your advertisement.

This system can even target people in your specific geographic area.

It can also focus on people who are searching on Google for chiropractic services.

It really is a solid tactic for anyone who needs more customers.

If you’ve just started a website for the first time, then dabbling in PPC might be a great plan.

The best part about PPC is that it improves traffic to your website.

This has a handsome side effect of boosting your ranking on Google.

There are tons of reasons to try PPC internet advertising.

But it’s easy to spend way more than you need to (without getting any results).

That’s why it’s always a good plan to hire a professional.

Your money will go further.

Final Thoughts

Running a chiropractic practice is the same as any other business when you really boil it down.

Every business needs customers, and it’s one of the biggest challenges business owners face.

With these simple tactics, you can expect new patients to knock on your door pretty soon.

It’s definitely a lot better than sitting around waiting for people to come to you!

And don’t be satisfied with just one of these tactics.

Why not try all ten?

Remember, the success of your chiropractic practice will be a direct result of how much effort you put into it!

So go wild!

Methods of Local Lead Generation Deliver Massive Expansion to Chiropractic Clinics in 2019

So we’ve established that you’re a healthcare provider, of sorts…

You have a practice and/or are getting into practice.

Some of my readers are simply entrepreneurs and don’t own any sort of chiropractor credential whatsoever…

In all of these cases, the one thing that we can agree on is the pivotal need to generate attention online.

Especially in our day and age of the internet, your ability to get seen by the hungriest of buyers (for the services that you offer) is the key ingredient to making or breaking your business.

If you’re in digital marketing and looking to help your chiropractor – who is your client – to get more attention online, then why not do the responsible thing and look into this coaching program…

It guides on the exact steps that one would need to take in order to generate referrals through free traffic methods online.

If people are searching for a chiropractor in a particular city – and there most likely are searches in any given month for that specific query – then it makes sense that you’d want to leverage the free traffic from showing up where buyers are already looking for… what could be you…

That’s the whole premise of local lead generation for small businesses.

When you can capitalize on the opportunity to make more money from attracting more buyers with minimal time or resources taken out of your own pocket – aside from the actual hard costs associated with getting into position to profit massively…

Wouldn’t you call that a huge win for your practice?

After all, it’s your clinic that you’d rather have revered as the top service provider in your area.

The larger the area that you service – which, I realize, some entities in larger, more rural environments need to cover a larger market – the more important it is to be seen first among the competition.

I get that you’re looking to help people and some chiropractors may simply not be interested in competing with anything other than the discomfort of their fellow human beings.

If you want to stay afloat and eat every day, you’re going to need to get competitive in your local area, and that’s where our coaching program comes in!

When you can set your digital properties online to be seen at the top of the marketplace, much like this limo lead gen site has been able to, you can slowly begin to see how results can abound for your bottom line as your schedule fills up with requests for help:

See, limo rentals are probably more entertainment driven than healthcare related ideas, but the bottom line is the same here…

People are looking for services and are willing to make themselves become a lead in order to have the top service provider give them the help that they’ve been looking for.

If they find you and contact you first, then there’s a great opportunity to leverage our principles in our lead gen coaching program to help your company grow as well.

For me, working in the lead gen for small businesses has allowed me to focus less on going into an office every day to earn a paycheck…

In other words, these strategies I’m recommending to you – to get seen at the top of search results – have led to my ability to Automate my income and sleep soundly with predictable revenue coming in whether I work or not.

Imagine if you were helping a customer with a chiropractic-related need at your clinic – an adjustment, for example – and they continued to pay you month after month for the thing you’ve done one time…

That’s essentially what I’ve been doing since 2014, but not in a clinic – it’s all based around the virtual real estate that I’ve developed to help local companies to service the needs of their communities.

Envision yourself taking a day off of work – call it…

a personal day…
a sick day, or…
any other reason that you feel the need (or want) to not go into work that day…

If you’re serious about expanding your bottom line to get started down this path – toward financial and time freedom, then our coaching program can advise you accordingly.

I was only able to walk away from my full-time job after a year of this lead gen thing because I took massive action under the instruction provided in our training course.

Still, think setting up digital assets to spit off results – meaning more clients and more cash flow – is still a waste of your time?

Don’t take my word for it, because I’m not the only one who has experienced plenty of positive results from our lead gen coaching program; hear what others experience from taking action and jumping into profit mode immediately…

• Extra profits to invest into your favorite charity or children’s not-for-profit

• Help other local businesses to get into the practice of leveraging the internet to make more money online

• Develop the financial base to decide if you’d rather keep working in your job – in this case, as a chiropractor – or if you’d rather be a managing partner that is so completely hands-off that you can just call in to “check on things” while you’re on semi-permanent vacation to warmer, sunnier climates

• Stay home to run your marketing in your pajamas instead of going “into the office”

• Wanna sleep in some days? When you’re generating passive income each and every month, you’ll get to pretty much do whatever it is that you want

Look, you can take the information in our coaching program and use it to expand your clinic’s presence online – with the intent of bringing in more customers so you can help more people…

There’s nothing wrong with that!

If, however, you’d also like to add another revenue stream to your already successful practice, then I’d like to invite you further to explore the results of entering into the space of local lead generation on your spare time.

I worked a corporate 9 to 5 and was still able to reach $10k within my first year of starting with this local lead gen.

That means even the busiest of the busy, hard-working professionals can do this, too.

To give you an idea of what kind of profits are available through our instructions…

• Positioning key lead gen sites in strategic positions online

• Capitalizing off free traffic from search results

• Sending them to [your office or another service provider’s for a sliver to deliver]

That limo lead gen site has been going for 5 years strong, paying upwards to $750.00 in passive, automated income for every month that the local company is partnering with me and taking the call requests…

See it for yourself:

It’s not too late to get started and learn how I was able to generate massive results for my local business owners that I’ve partnered with…

You can start heading toward the same thing by CLICKING HERE NOW to learn how our coaching program in lead gen can make a difference for your local business operation.

Marketing Ideas for Small Businesses in 2019

February 5, 2019 by lppei

We all know that starting a small business can be extremely challenging.

It seems like every little detail is a major struggle, and each one demands your full attention.

Although, one of the most important parts of starting a small business is marketing.

The reasons for this are simple.

The biggest problem you’ll face as a small business owner is finding customers.

Without customers, you won’t make a single cent.

Pretty simple, right?

Well, the solution to that problem is marketing.

But this is where it gets a little tricky.

Because you’re starting a small business, you’re probably not going to have the budget to start massive marketing campaigns that cost six figures or more.

So what are your options?

The truth is that there are plenty of ways to market your business on a budget.

Some of these methods are actually pretty genius, and they can even be more effective than big budget marketing campaigns.

When it comes to generating financial profits online, one of the best things that you can do is obtain some guidance – usually in the form of mentorship and/or coaching – to get you started right.

For me, that guidance came through what is currently our coaching program in local lead generation.

See, in 2014, I wasn’t in the best of circumstances due to a laughable salary of $35k coming out of the dead-end corporate job that I was laboring through.

It wasn’t helping that I was barely scraping by to pay for a lame apartment that might as well be condemned since the landlord refused to turn the heat on or repair anything on work orders.

I don’t know if any readers of this blog can relate to any of this, but I was seriously behaving like an internet scavenger – hungry for anything that could provide just a little extra income online.

You see, this coaching program had taught me what I could do in my after work, spare time in order to start building a passive income that can build into a monthly salary…

What I didn’t seem to realize in the beginning was how successful I could become.

For example, I was able to…

• Build and rank lead gen sites immediately to position myself for massive profits

• Establish a passive $10,000.00 per month in income (within a year’s time)

• Quit my 9 to 5 (who wasn’t going to give me a raise anyway)

• Stop walking one way in freezing temperatures, and thick snow on work commutes in downtown Detroit’s winter seasons

• Eventually, establish multiple lead gen sites that now deliver over $45,000 per month

That’s right; since 2015, I have been successful in my ability to dodge ever having an employer to answer to.

This didn’t happen overnight, but I can assure it’s because of lead generation for local businesses.

That first year in business taught me a lot of things about operating at a profitable margin online.

To illustrate, here’s a sample of one of my lead gen sites which consistently, and predictably, rakes in a couple grand — $2k per month, to be exact – and it’s been doing that for over half of a decade now:

What you’ve just seen is a lead gen site that gets noticed in its local market – being Grand Rapids, MI, USA – above all other competitors in the marketplace, thereby funneling the vast majority of customers to one service provider.

If you learned how to do that, do you think you could also stand to take a portion of a local company’s marketing budget each month, especially when you’re continuing to make them more money thru bringing them more buyers?

That’s the ultimate power of lead generation, leveraging FREE TRAFFIC online.

Since it operates on AutoPilot, such a concept also delivers on time freedom as well as the financial side of operating an internet-based business.

CLICK HERE if you think this is something exciting, and you’d like to get a step-by-step walk-through on what I personally did to build this business and how you can do the same.

When it comes to overall content marketing, it’s all about using your imagination.

But hey, we get it.

Sometimes you need a little inspiration.

That’s why we’ve come up with 20 Marketing Ideas for Small Businesses.

At least one of these ideas is sure to be effective for your unique needs.

And who knows, they might spark your imagination, and give you an idea of something even better!

First: Go Crazy With Those Hashtags

Every teenager these days know this as basic knowledge.

When it comes to social media, it’s all about those hashtags.

If you don’t have the luxury of hiring a social media specialist, then it’s up to you to maximize your use of hashtags.

Simply put, you need to use as many hashtags as possible when posting to your business social media.

Now, we’re not saying that you should simply put as many random hashtags as possible on your posts.

Instead, you should load up your posts with as many relevant hashtags as possible.

For example, if you’re selling kitchen utensils, you could use #vegan, #kitchen, #gadgets, #chef… the list goes on.

The more you can think of, the better.

Again, this is seriously basic stuff.

But some people might not be social media savvy.

You can even use hashtags which aren’t product specific, but more relevant to your business situation.

For example, #entrepreneur, #startup, #smallbusiness.

You’ll never know what kinds of connections you’ll make through the simple use of hashtags.

You might meet tons of new customers, but you could also network with other people who can help you with your business.

Second: Start A Blog

It’s always a decent start to establish a blog.

But when you’re running a small business, starting a blog becomes pretty much mandatory.

The thing about blogs is that they’re very good at getting lots of traffic.

When you succeed in getting lots of traffic, you can then redirect that traffic to your online store, or your actual business website.

And once you’ve started to get lots of traffic, you can start looking at all of that traffic as potential customers…

Because that’s exactly what it is.

Blogging is a real art, and it’s easy to make mistakes.

But do it right, and you could boost your marketing to levels which are on par with major brands.

And the best part?

Starting a blog costs barely anything.

But what should you actually blog about?

Well, that’s easy – your business!

Hopefully, you’re pretty passionate about your small business, so writing about it shouldn’t be too much of a challenge.

Give your audience insight into what it’s like to run a small business.

Let them know each and every challenge you face, along with every hurdle.

It might seem like you’re talking to literally no one at times, and it might not feel like it’s worth the effort.

But stick with it, and you’ll realize just how useful a blog can be – especially to a small business.

Third: Social Media Contests

Hashtags are one thing, but if you really want to kill it in the social media game, you’ll run some contests on your page.

It goes without saying that people love contests.

It’s fun even if you don’t win, and you can get the attention of many new customers through a simple contest.

You might think that it makes no sense to simply give away your products for free.

But trust us, it’s more than worth it to lose a little bit of money.

Why?

Because you’re gaining potentially thousands of customers.

All you might really do is post a prize on Instagram or another form of social media.

To enter, have your followers tag their friend (and follow the page if they’re not already).

It’s even better if you allow people to enter more than once, depending on how many friends they tag.

The benefits of this are obvious.

As more and more people are tagged, more people learn about your product and your business.

And when someone wins, they’re likely to become a lifelong customer.

There are no real limit to how often you can do this.

Many small businesses do social media giveaways every week.

The prize can be relatively cheap as well, like a hat or a t-shirt.

People love this form of marketing!

Fourth: Boost Your Social Media Presence

This one is pretty vague, but it might just be the most important part of your marketing campaign in 2019.

So how do you “boost” your social media presence?

One of the biggest steps you can take is to simply choose the right networks.

Pinterest is a great choice if your products look amazing, and are visually pleasing.

But LinkedIn is a way better choice if your product is more business-oriented, such as a consulting business.

Finer choices like these make a big difference.

And remember, you should always have a clear direction for your social media presence.

Don’t just wing it.

It’s a key aspect to this game to have a clear idea in your mind about what you want your social media presence to look and feel like.

You might want to use certain colors or a particular art style, for example.

You also need to develop a strategic, tactical mindset when it comes to developing your social media presence.

Think about your target audience, what kind of content you want to create, and so on.

Another way to boost your social media presence is to use automation.

This is cheaper than you might expect.

Here’s one tactic that TONS of people use: interact with your audience!

Comment on relevant posts, answer questions your audience might have.

Don’t be afraid to simply step up and speak up with a simple thank you for the praise you might be getting!

On that note, it’s better to use social media to interact with your audience, rather than to promote your products.

In the end, this tactic will have a better effect.

Obviously, you want to post as often as possible.

Going several weeks without posting content isn’t acceptable.

It also doesn’t cost any money to keep an eye on the metrics and data related to your social media page.

This can give you incredible insight, and you can adapt accordingly.

Those are just a few ways you can boost your social media presence.

Fifth: Get Your Email Game Up

Anybody who knows anything about digital marketing can identify with the belief that an email list is one of the more valuable tools at your disposal.

And luckily for you, it’s also one of the easiest marketing strategies to set up.

Starting your own email newsletter helps keep you connected to your customers, and it it’s one of the best ways to make sales.

But it’s not a total walk in the park.

In order to get the most out of your email list, you need to keep a few things in mind.

First of all, your emails should be heavily customized and targeted to your specific audience.

Customers don’t like it when they feel like they’re getting a mass email.

It feels like spam.

Instead, you should strive to make your email newsletters personal and intimate – as if you’re talking to your friends.

We could write an entire article about email lists and newsletters.

But the most important thing to focus on is the subject line.

The subject of your emails should always be catchy, imaginative, and compelling.

The tricky thing about emails – for me – is that spam filters and the struggle to come across as important to target audiences requires a long-term game to get past the noise and into the hearts — and minds — of your ideal customers.

That means that you’ll have to see things through for several months, or years, to spin a result.

How do I know? I’ve done it!

In order to afford to test such a concept, however, I was operating a successful local lead generation business online; the same one that I had launched back in 2014.

I had help, of course, as I was able to acquire attention thru a coaching program to learn exactly what it took to get this business model generating profits on the closest thing to AutoPilot that can be found online in our technological era…

What is essentially taught are the procedures and methods required to…

• Build and launch a local lead gen site on the search engines

• Leverage the free traffic that derives from the methods that we recommend (meaning you’ll never have to utilize paid ads if you really don’t want to)

• Let the internet operate on your behalf, performing the heavy lifting for you while you collect your monthly check

I hate to be the bearer of an oversimplified truth, but that’s about all there is to the process of lead gen for local businesses.

When something is this simple, and the profit margins are nearly 100 percent, something just has to be mentioned here.

If this intrigues you – and I knew it might because the passive income certain caught my attention less than a handful of years ago – CLICK HERE for more information.

Sixth: Video Marketing

These days, a huge percentage of marketing is done through videos.

You can see this on social media, YouTube, and many other places.

It doesn’t take a genius to figure out why these methods are so effective.

Videos are more interesting, more revealing, and more immersive than pictures or texts.

We know what you’re thinking:

“I don’t have that much time, or the money, to get a professional video done for my products!”

Well, you’d be surprised what you can achieve on a limited budget.

Low budget videos can still go viral, as long as they have the right features.

Think of a funny way to market your product.

Film something that gives your viewers a look behind the scenes.

The possibilities are truly endless with video marketing, and you don’t need a huge budget.

The most important thing with this form of marketing is a great imagination.

Remember, always remind the viewer of your website, online store or products.

You can slide this in during the last few seconds of the video.

Seventh: Industry Events

If you’re attempting to market your business, then you should definitely consider trade shows and other industry events.

In fact, these events are pretty much tailor-made for people just like you.

It’s all about getting your name out there, networking, and getting people excited about your product.

Trade shows allow you to do this better than most other tactics.

At trade shows and other industry events, you might not succeed in gaining thousands of new customers.

But you will succeed in meeting other businesses, connecting with like-minded individuals, and forming valuable business partnerships that will help you market your product down the line.

And to top it all off, you can even attend seminars and talks that can educate you on how to boost your small business in all areas – not just in marketing.

Eighth: Visual Marketing

They say a picture can be worth at least one thousand words.

Well, play your cards right, and it could be worth thousands of new customers.

You’d be surprised how effective an interesting image can be once you post it on Instagram or Pinterest.

Visually pleasing images can easily become part of your marketing campaign, and they don’t require a lot of money to create.

In fact, it’s mostly free.

You might even consider creating a visual instructional image, explaining how to use your product, or how your business works.

Make sure to create an interesting image with great color and design elements.

And if you’re terrible at graphic design and art in general, you can use all kinds of easy online tools to create awesome visual marketing images.

Ninth: Content Marketing

You’ve probably heard this casual phrase spoken before: “Content is king.”

And when it comes to promoting a small business, that phrase has never been more valid.

Creating the right content drives traffic and attention to your business.

This is the ideal mindset you should have with your marketing plan.

Don’t try to ram your product down people’s throats.

Instead, concentrate on creating interesting content that people will actually enjoy.

When people like your content, they’ll share it, and your traffic will grow.

Once you’ve got tons of traffic, it’ll be easier than ever to sell your products.

Thinking up, creating, and developing good content can be as simple as writing a really awesome “About Us” page, or an interesting story detailing how your business got started.

Tenth: Cross Promote On Social Media

Cross-Promotion on social media is a seriously easy concept, although it might sound a little complicated.

This goes back to getting the most out of social media.

All that “cross-promoting” means is marketing your products on multiple social media accounts.

But you can get pretty deep with this tactic.

One thing you need to keep in mind is the fact that you need to tailor and customize social media posts to the specific platform you’re posting on.

Don’t just copy and paste your messages to different social media platforms.

You can also cross-promote by adding social tabs to your Facebook page.

Try adding links to social media on your email newsletters as well.

You might even link up with a big brand or figure, and promote your products on their social media.

There are tons of possibilities with cross-promoting.

Eleventh: Start-Up Some Industry Partnerships

Speaking of linking up with other brands, why not form an industry partnership?

The benefits of this tactic should be pretty obvious.

When you form an industry partnership with another brand or company, a lot of your problems disappear immediately.

Although, just what kind of problems are we talking about?

How about your low budget?

Or access to expensive marketing tools?

Or maybe access to a way bigger audience?

There’s really no downside to this approach.

You might even learn new things about marketing from a much bigger company.

Their experience is sure to rub off, and it can result in some awesome lessons.

Obviously, one of the hardest parts about forming industry partnerships is actually meeting people, networking, and getting the deal done.

This can definitely take a lot of effort on your part.

But it still won’t actually cost you anything.

Twelfth: Explore Social Media Engagements

Previously, we mentioned the benefits of actually engaging with your audience on social media.

But this crucial factor really deserves its own entry.

And it’s not just about commenting and replying to posts, either.

There are plenty of optional ways to interact with your audience on social media.

The sky really is the limit, and your imagination can lead you in some interesting directions.

How about putting out a poll?

Or offering coupons to people who follow your social media accounts?

Those are only a few ideas, but the general idea is to engage directly with your audience as much as possible.

Make friends with your customers!

Thirteenth: Tag Your Social Media Posts

Just like hashtags, tagging your social media posts is hugely important.

Tags bring your products to the attention of specific brands, audiences, and individuals.

Because of this, they function in almost the same way as hashtags… it’s just another tool at your disposal.

And you definitely need to be using every tool possible on social media.

You don’t need to be a social media expert to become a pro at tagging your posts in the best ways.

Fourteenth: Host A Class or Special Event

One of the best forms of marketing might surprise you.

Educating your customers is one of the most effective ways to get people interested.

Tons of people are using the internet to learn how to do simple tasks.

Let’s say you’re selling women’s nail gloss.

Why not create a few videos detailing the best way to apply nail gloss?

Of course, you’ll be using your product in the video, and you can slip in a few words about why you think your specific nail gloss is the best option out there.

You can also host an in-person event or class.

You might show slideshows, hand out prizes, or simply have fun with your audience!

People are always looking for cool events to go to.

You could attract tons of new customers in this way.

Just remember that it’s more about educating and entertaining your customers, rather than trying too hard to sell people your products.

Fifteenth: Start Up a Webinar

If you want to get super professional with your online lessons, then you could definitely try a webinar.

These are online lessons meant to give the audience some pretty deep education.

The most professional webinars out there are hosted on sophisticated conferencing platforms.

These include:

• Webex,

• GoToMeeting, and…

• many more.

These platforms seem to make it easy for you to set up a webinar, and get broadcasting in just seconds.

You can also promote your webinars on social media, or through your email newsletter, for example.

It’s just another solid way to promote your business with no real costs.

Sixteenth: Connect with The Best Influencers

Influencer marketing is huge right now, and for good reason.

It’s actually one of the best ways to market your products.

This holds true whether you’re a big brand or a small business.

There are always influencers out there who are open to promoting your products, and most of the time it’s a great decision.

But how does it actually work?

Well, first of all, you’ll need to realize that some bloggers and social media influencers have a bigger reach than a lot of advertising agencies.

Because of this, you might find that it’s a match made in heaven.

Influencers are always looking for ways to cash in on their reach.

And small businesses need exposure.

At the end of the day, both parties win.

Obviously, you won’t be able to afford huge YouTube celebrities.

But there might be some influencer out there who has a pretty respectable reach.

If you form a relationship early on, it could be very profitable as this YouTuber grows in popularity.

The same logic goes for bloggers.

You can even make this work without spending a single dollar.

Simply attend blogging and YouTube meetups and events, form connections, and get people to try your products for free.

It’s that simple.

Seventeenth: Collect Business Cards and Do a Giveaway

Here’s another way you can easily set up a cool giveaway:

Instead of doing an online contest on social media, take a different approach.

Collect people’s business cards, and draw a lucky winner.

When you collect business cards, you get a lot of insight into your customers. Where do they work?

What industries are they involved in?

All of this valuable information and more is usually right on a business card.

If you have a physical store, it’s easy to set up bowls where customers can drop their cards, in order to enter the draw.

Eighteenth: Create an Awesome Customer Referral Program

When it comes to marketing, there’s nothing like a good referral program.

With this form of marketing, you’re essentially getting your customers to do the work for you.

And there’s nothing wrong with that.

Your customers will work extra hard to spread the word if there’s something in it for them.

Giving them a free product, a discount, or a coupon is a great way to reward those who are bringing new customers to your business.

You might even offer a reward to both the old customer and the new customer.

This is essentially word-of-mouth marketing…

Except for the fact that you’re paying to make it happen.

You’d be surprised at how effective a simple referral program can be.

Pretty soon, you might be up to your knees in new customers.

Nineteenth: Guerilla Marketing

Guerilla Marketing is a very interesting concept, and it’s a completely different approach.

It’s a great option for small businesses because the budget isn’t the main concern here.

Guerilla Marketing is all about spreading the word with methods that people might overlook.

In short, it’s all about getting creative.

Most of Guerilla Marketing happens in the real world, and it doesn’t involve anything on the web.

Examples would be using chalk to write a huge company logo on the ground.

Or, you could hire a graffiti artist to paint something amazing that links to your company (in a legal spot of course).

Slap stickers all over town.

The list goes on.

Get creative, and make sure that people actually like whatever you’re putting out there.

Guerilla Marketing has the potential to be even more effective than many other “mainstream” methods of marketing.

It’s a truly interesting area that you can do tons of research into.

Twentieth: Word of Mouth

Last but not least, we have word of mouth.

This is arguably the most effective form of marketing out there.

And it’s also a type of marketing that doesn’t cost a single dollar.

People are more likely to listen to their close friends and family when they recommend a product, rather than some random commercial or image.

But how do you actually control word of mouth advertising?

That’s where it gets a little complicated.

The first people you need to talk to is those that you trust – your employees.

Encourage your employees to talk to their friends and family about the product, and you might just find that word of mouth spreads a little faster.

You might even host family events that include your employees and their entire families. It definitely won’t hurt to become a brand that your employees love.

At the end of a day, word of mouth advertising isn’t really something you can control very easily.

But you can nudge it in the proper direction, and it can definitely be one of the best forms of marketing, period.

As you can see, there are just tons of options available to you as a small business owner.

So get out there, be creative, and start marketing!

Local Lead Generation Credited as Most Reliable Digital Marketing in 2019

I get it; my mentor gets it, and my digital marketing employees get it – the internet is never a 100 percent sure thing…

Content marketing comes in a variety of forms simply because there are different strokes required to get the job done.

Whether you’re swimming a certain stroke in a lane-marked pool race or trying to produce an income online, there are different things that could be a better fit for your product or service than other suggestions for generating attention thru the internet.

It can be a difficult game, often trying the patience and metal of business owners and newly committed entrepreneurs – daily, there seem to be more and more solo entrepreneurs – and they are interested in a return on their investments (ROI) quickly!

If you’re looking for an overnight success opportunity, I won’t tell you to keep looking like I’ve seen most articles do, because I’m going to save you the trouble and tell you the honest truth…

There simply are no “get rich quick” opportunities online.

That said, students in our lead gen coaching program seem to be having massive success in a matter of weeks and months from starting to learn this Free Traffic-capitalizing, high-income skill set.

What we’re able to do is get in front of buyers online – especially in local markets, where the competition is laughable to conquer – and earn our way into the opportunity of a lifetime…

When you know how to funnel buyers into the local service provider of your choosing – meaning, those who value and get excited about wanting more customers – you become the most powerful and most important person in the room.

Even if a company doesn’t know it yet, what you do know is that every business that has ever existed has a marketing budget set aside for the purpose of generating leads.

Each business needs more customers with each passing day; wouldn’t it make sense to hire someone like you if they knew you could help them to expand their bottom line?

Now, what’s not being said here is that you need to pitch the sale and close the deals; unless you’re in an official capacity of sales for a local company, that’s not your job.

What our coaching program teaches is how you can get your own virtual real estate in front of Free Traffic on the internet that you can then leverage to power up your lead gen sites and get passive, positive cash flow coming into your bank account!

One of the top ways to do that is to position your lead gen site at the top of search results; here’s a lead gen site that you can see as my example for what I’m talking about…

It’s a limo rental site – lead gen-based – that is certain to generate multiple referrals per month for a local service provider; they, in turn, cut me a check each month for helping them to not only stay in business but to increase their bottom line on an ongoing basis.

Check it out right here:

What’s great about getting your digital assets positioned like this includes…

• Being able to conquer the competition relatively quickly, using our mentorship and methods.

• Generate results for local companies to get attention with – and assist – fairly quickly.

• Select a business or service company that’s local to the area and is credible, reputable, and can perform consistently as they close sales and fulfill orders.

• Rake in the mailbox money like the passive income you’ve always wanted it to be.

Now, that’s a great start to illustrating the process of what you’ll find in our lead gen coaching program.

The best is yet to come, however…

In addition to the money, profit margins, and time freedom, there are other things that those in our coaching program get to enjoy once they’ve reached their desired measure of success:

• Making a living while making a lasting, positive difference in local markets – local businesses definitely want more customers, but they don’t always know who to trust in this world of digital marketing; by being their go-to asset for all things lead generation, you stand to profit massively by being the person they can refer their friends in business to so, collectively, all can help the community to grow and improve.

• More time to do what you want – I’m building this blog because I’ve always wanted to create a source of information that can be useful to both successful entrepreneurs looking for additional streams of revenue “and” new up-and-coming entrepreneurs that are ready to make a change in their life but simply aren’t sure of where to go.

• More financial freedom – instead of always checking your bank account before making a large purchase, you can pay each one of your bills and have some left over to live in a little more comfort; I’m not saying go out and spend all of your profits immediately, but it would be nice to eat a little better or fix a car up to make it more reliable.

• Low competition – not many are actually attempting to do what you are trying to do; in fact, local businesses are experts at their tradecraft, but not many have the time to venture into the world of local lead generation, so this is your opportunity to step up and do this for any marketplace (selecting both a city and an industry that can benefit from more local customers).

• Enjoy the flexibility of entrepreneurship – you’ll get to give yourself time off, travel with your work-in-hand as your laptop can be a carry-on with flights, and you can even sip champagne on an exotic beach so long as you’ve got electricity in your laptop and access to the internet.

These ideas all sound grand and wonderful, but are people really doing this?

Yes!

What about the students in our coaching program?

Also, yes!

This limo lead gen site is exactly what you could be doing in other markets and industries in order to generate profits online for yourself.

That $750 is very real, and that amount has been delivered to my bank account regularly for over 5 years!

If you’re ready for results such as these for yourself, then take a closer look at our lead gen coaching program so you can generate profits on AutoPilot thru Free Traffic.

Seriously, stop thinking and start taking action: CLICK HERE NOW!

10 Best Online Digital Marketing Courses with Certificates

January 26, 2019 by lppei

An education in digital marketing is something that will always be profitable.

Some say that the world of marketing has changed a lot in the past few decades.

They’re right, of course.

The birth of the internet and the digital era have both seriously changed how we market our products.

But in many ways, the core principles of marketing have remained the same.

Understand these principles, and you can easily succeed not only within or among the physical world, but in the digital environmental atmosphere as well.

And there’s one thing that will never change about marketing:

It’s incredibly important.

This is a skill that will lead to…

• more sales,

• higher profits, and…

• generally greater success.

If you’re embarking on a major business venture, then earning, possessing, and perfecting your outstanding marketing skills are pretty much mandatory.

You can either hire someone else to handle this, or you can try to step up your game and confidently venture into the unknown to learn the skills yourself.

On the flip side, however, you don’t need to sell any sort of products or services that you own or possess personally in order to put your digital marketing education to good use.

Instead, you could simply sell your talents to the highest bidder and work for the larger, more well-known, and bigger brands which could ultimately land you in a career position to generate a greater and more sizeable salary.

If you do decide to learn more about internet marketing, then it would probably be a great idea to get yourself a solid and well-rounded education.

Be sure that you make no mistake about it: digital marketing is what you want to study.

Although all marketing principles are useful to learn, the digital world of advertising and acquiring attention for a brand, product, or company’s service is the wave of the future.

And this skillset is only going to get more and more popular as we continue to progress our global society and interconnect with one another so buyers can come from more and more countries around the world.

Every day, more products are sold online, and people need to be able to market those products.

Sure, you can remain ignorant about digital marketing…

And yes, you could just hire someone else to do it…

But we all know that this line of thinking isn’t the most profitable…

And it doesn’t give you much control over your final marketing strategy.

Why not become certified in the art of Digital Marketing?

It’s always a great choice.

But where’s the best place to go for this kind of education?

It’s a great question to ask yourself.

You most definitely want to get the best education that you can possibly find… and I think that goes without saying.

So what are the options?

What I would personally recommend – beyond paying for a certification-natured education – is to pick up a coach or mentor and hire them to teach you the ropes so you can focus on what’s more important than a third-party credential and that is the ability to produce a desired result.

For most businesses, they simply want more customers and to do more good in the community through having more people buy their time and resources so they can continue to serve for years to come.

Our local lead generation coaching program makes it possible for a local company to be seen through Free Traffic so they can get more customers – and the person who set up the lead gen site to help that local company to get more customers can stand to be compensated rather handsomely for the gesture of funneling consumers their way.

In the end, it’s a rather smart business model because you’ll use the same digital marketing skills that are often taught with variations and nuances in each of these certification programs, with the added bonuses of tracking results to prove your worth.

Then, you can use some of your first clients as case studies to prove that you’re successful and can deliver results, ultimately allowing prospective and future clients to see the kind of value that you can deliver and desire to have you work for them as well.

All it takes is a little steam and elbow grease to follow our simple business model…

1. Rank a lead gen site that you’ve thrown together with our training and mentoring

2. Connect with a local company who will gladly rent out the site – because that means more customers for their company

3. You collect payment each and every month

4. Repeat the system to maximize your profits to as high of a salary as you want.

When I first started this lead gen coaching program, I was the newbie corporate nerd that showed up in a thin, black, 3-button business suit every morning after walking in the wintery snow – up to my knees – where I’d have wet feet and be shivering the air-conditioned office for most of the workday…

What I stumbled upon with the coaching program was the ability to set up these lead gen sites to operate on free traffic and produce passive income around the clock – and I was able to get this launched in my spare time!

Nearly a year later, I had enough lead gen sites posted – much like this tree service site out of Grand Rapids, Michigan – to amass $10k in monthly revenue and fire my boss; this is what that tree service lead gen site continues to look like to this day… (see it for yourself now):

This lead gen site was set up according to the specifications of our coaching program (which are still consistent since I began this business model in 2014) and it continues to pay me regularly – and has been for the last 5 years.

If $2,000.00 per month in passive income is something that interests you, then you’d probably rather spend your time doing than reaching for a certificate as proof that you’ve worked hard and spent a lot of money, thereby allowing the wisdom of this coaching program to produce results fast and getting paid quickly with the knowledge from our lead gen coaching program…

CLICK HERE to get the full scoop and connect with us right away!

We’ve actually narrowed it down to our ten top picks.

These institutions offer digital marketing programs that will provide you with certificates once you’ve completed the course.

Not only will you receive a sound and high-quality education, but you’ll also have something to show for it at the end.

Benefits of Getting a Digital Marketing Certificate

But why even become certified?

What’s the point?

Does that fancy piece of paper actually mean anything?

Is it worth the money?

What does a certificate actually provide you with?

First and foremost, certification courses are highly efficient.

They provide you with a quick yet extensive path to expertise.

These are professional tier courses that are finely tuned to maximize learning.

Second of all, these courses are actually quite affordable.

We live in a world where college tuition fees have skyrocketed out of control.

It makes sense to factor in the cost of the course.

But for the most part, you’ll be happily surprised at just how reasonably priced the courses can be.

Certification courses won’t leave you with a degree.

But they’re a great alternative to a more traditional degree-based program.

A certificate can give you the ability to jump right into a totally new career.

Or if you’re an existing marketing professional, it might provide you with tons of new and useful skills.

But we still haven’t answered that initial question:

What does a certificate actually give you?

The best courses available are ones that tackle all the major topics.

These include:

• Email Strategies

• Content Creation

• Pay Per Click (PPC) Systems

• Search Engine Optimization (SEO)

• Search Engine Marketing (SEM)

• Mobile Device Marketing

• Social Media Marketing

• Data Analysis

What’s The Difference Between a Degree and a Certification?

There’s definitely a big difference between a Digital Marketing certificate and a degree.

There are advantages and disadvantages to each learning path.

Which one you choose depends totally on your unique needs, limitations, and ambitions.

Degrees are obviously harder to obtain.

This isn’t just because they require you to study for a longer period of time.

A Digital Marketing Degree almost always demands that you have certain prerequisites going in.

To get a Digital Marketing Degree, you usually have to have another degree under your belt before you can even begin the course.

Obviously, this will be limited to some.

You might not have time to go back to school all over again. Or maybe you just don’t want to.

All of these prerequisites and admission requirements have their benefits though.

In principle, they’re supposed to “weed out” the people who aren’t really serious about Digital Marketing.

When you have a degree on your resume, it gives you a level of prestige that you can’t quite get with a certificate.

Some employers might actually demand that you have a certain degree before hiring you.

If you’re young and already in college, a degree might be a better option.

After all, you have the time to actually go through the long process of obtaining the degree.

And if you’re not even in the job market yet, you need all the help (and experience) you can get.

But if you’re someone who wants to switch careers quickly, then a certificate might be just the ticket. It won’t take much time, and it won’t cost you too much money.

A certificate might also be useful if you’re already in the marketing world, and you want to educate yourself about the constantly evolving world of digital marketing.

Technology is changing fast.

It pays to keep up with the latest developments.

But hey, those are just basic guidelines.

It’s never too early to return to college and earn your reputable degree.

On the flip side, a young student might want to head straight for the “fast lane” of getting a certificate rather than a degree.

There’s nothing wrong with either of these decisions.

Certifications Vs. Free Courses

Of course, there’s yet another option available to you.

Yes, we’re talking about free courses.

Believe it or not, it’s not too hard to find free Digital Marketing Courses on the internet, and some of them are actually pretty solid.

You might have heard of Massively Open Online Courses, or “MOOCs.”

These are becoming more and more popular in 2019, and thousands of students are getting together and pursuing an impressive education over the internet.

These students piece together various shreds of knowledge, learning more and more about digital marketing every day.

By the end of their education, there’s not a huge difference between these students and those who have paid for degrees and certificates.

And believe us, students who take free online courses still get hired by big companies.

By the end of the day, it’s important to review all of the skills that you can bring to the table.

How you actually learned those skills isn’t really all that important.

But of course, there’s plenty of disadvantages you’ll face when taking a free course.

And the first downside is that it requires insane amounts of discipline and work ethic.

If you can’t motivate yourself to actually get work done, then you’re not going to learn anything by taking an online course.

With many free online courses, there’s a lot of responsibility placed on you.

You’re the one who actually has to organize your lessons and curriculum. You have to schedule time each day to study.

You set your own deadlines.

There’s no teacher babysitting you.

Yes, there might be a few instructors who can help you with your online courses.

But most of the time, these teachers take ages to respond to any questions.

They’re certainly not reliable.

The biggest problem associated with free courses is probably the most obvious.

It’s a lot harder to get hired with a free course on your resume.

Whether it’s justified or not, free courses just don’t get the same respect as degrees or certifications.

You can’t get a recommendation from your professor, and employers can’t look at your GPA.

All you really have is the skills learned from these online courses.

You don’t have any of the prestige or respect that comes from a more traditional learning program.

Still, a free course comes with benefits.

First and foremost, you won’t be saddled with insane amounts of debt.

Even if it requires more time to climb the ladder of the digital world, you still won’t have to worry about paying off debt.

This is huge in 2019.

And if you’re already an established seller who wants to learn some digital marketing skills to increase profits, then why not go for the free option?

As long as you’re disciplined enough, you’re bound to learn a lot of useful skills.

In the end, it’s up to you.

Whether you’re a marketing professional or a student looking to learn valuable skills, these ten digital marketing courses are solid choices.

Just for the record, free courses or paid, these digital marketing instruction sessions will help you to know more about the world wide web and what you can do to move a brand’s presence forward.

The reason I prefer to hire someone like Dan (my mentor and the founder of this coaching program) is that he has been successful at local lead generation for small businesses by using Free Traffic to generate massive income long before he had founded this coaching program.

I’m glad he did, too.

I was seriously considering an academic-based education about something along the lines of this when I found his mentorship and jumped at the opportunity have him show me what he knows.

When you find someone successful, and you want to be successful as well, then it might be best to try and link arms with the person who has arrived at where you’d like to be so you can learn from them and receive guidance along your path toward maximum profitability in the least time possible.

If it weren’t for him, I wouldn’t have been able to make a grand total of over $10,000 in monthly, passive, online income within my first year – nor would I have been able to fire my boss and quit my job in 2015!

The opportunity is real, and you can CLICK HERE to see just what is possible with our exclusive local lead generation coaching program, where we educate, mentor, and keep up to date with changes and best practices within the industry.

For those still looking for an academic curriculum to show them the ropes of how to make things happen online, there are courses that we’ve seen value in and listed in a top ten fashion for your benefit – and a whole lot of other, boring, but appropriate reasons…

But for the most part, we picked these Digital Marketing Courses with Certificates because they offer great value for the price and include a resume-building bit of evidence that you can show anytime someone asks for validation of your credentials.

These courses will provide you with a great education, without breaking the bank:

First: The University of Wisconsin Milwaukee

The University of Wisconsin Milwaukee is an old University with a lot of history.

It’s ranked within the top 100 universities in the entire world.

Believe it or not, you can even get a degree in digital marketing from this school.

The excellent news is that there are only 3 courses and a couple of electives, and you have 2 whole years to complete the course.

There’s a huge amount of freedom and flexibility here.

You actually get to choose 3 courses from a massive list, including:

• Digital Content Strategy

• Digital Analytics Strategy

• Digital Marketing Basics

• Paid Media

Through observation, you can see that there are tons of options available to you.

If you’re a beginner, you might choose to take “Foundations for Digital Marketing.”

But if you’ve already got a good grasp on the basics, then you might choose to take more advanced and specialized courses.

And on top of that, you get to choose from a huge list of over a dozen electives.

This really is a good option if you want to tailor your learning experience to fit your own ambitions and career goals.

It’ll cost you a total of $4,344, and the course should be able to cover all the topics you find yourself interested in.

Second: The Rutgers University

This esteemed University can trace its beginnings all the way back to the days before the American Revolution.

This University has only been offering online courses since 2015, but it now seems to be fully focused on delivering quality long-distance courses.

11 of these online courses are even degree programs at the graduate and undergraduate level.

Rutgers offers something called a “Mini-MBA In Digital Marketing.”

This course must be completed within 12 weeks, but other than that it’s completely self-paced.

There are 12 modules, a final exam, and then a capstone project to finish things off.

The course materials are accessible for 24 hours a day, 7 days a week.

You can even interact with your peers via online chat rooms and discussion boards.

You’ll love this course is you already have a pretty solid understanding of the marketing world.

A lot of key Digital Marketing subjects are skipped over, but these are pretty basic subjects that you might already know.

It will cost you $3,495.

Third: The University of La Verne

Located just outside of Los Angeles, the University of La Verne is another old institution steeped in tradition.

Even though the University itself is traditionally religious and maintains many religious aspects today, you won’t deal with any of that when you take their online courses.

That being said, you can obtain their Certificate of Digital Marketing online or physically through real classes on campus.

Or you could do a little bit of both. It’s up to you.

If you want, you can even complete this course in just four days.

That’s great news if you’re a working professional, and you want to get some Digital Marketing skills as soon as possible.

But it might not be such fantastic news for beginners who are looking for an introduction to the subject.

It’s pretty clear who this course is marketed towards, and it’s not people starting from scratch.

If you actually do the math, this course is the most expensive per hour.

But you know what they say – Time is money.

Sometimes, spending months on a course will cost you more than the actual tuition fee.

Busy professionals can’t afford to take too much time off.

And because of that, the $2,499 price tag might be justified.

But keep in mind, this course skips over a lot of Digital Subjects.

Fourth: The University of Washington

The University of Washington is an esteemed educational institution in America.

Famous for its medical school, this university has a great research budget and is a recognized member among some of the prestigious organizations.

Don’t be fooled by the name of this course.

Their Certification of Digital Marketing is very similar to the other programs on this list.

It covers some core subjects of Digital Marketing; they just choose to define this as telling a story to the customer.

And yes, that’s essentially what marketing is.

You don’t need too much time per week with this course, as it’s split into three segments.

One segment is taught each quarter.

The three segments are:

• Content Creation

• Content Strategy

• Content Science

If you want to specialize in content creation, then this course is right up your alley. It’ll cost you $3225.

While it skips over some Digital Marketing subjects, the focus on content creation is pretty amazing.

Fifth: Oregon State University

Oregon State University is another very old, well-established educational institution with over 200 programs in total.

This university gets millions of dollars in funding for various research programs.

It’s a very well-respected institution.

Their Digital Marketing program is called the “Digital Brand Management Certificate.”

In order to get your certificate, you’ll have to complete four separate courses placed throughout the year.

These are the four courses:

• Digital Content Strategy

• Search Engine Optimization (SEO) and SEM (Search Engine Marketing)

• Social Media Marketing and Mobile Accessibility and Responsive Design Marketing

• Digital Brand Strategies

As the name of the course might suggest, there’s a big focus on brands here.

Professional Marketing veterans teach this course, and they focus on brands like Nike and Adidas as examples of success.

You’ll even get the opportunity to build connections with these large brands.

The course costs $1,950.

It’s important to remember that this course doesn’t focus on Digital Marketing as a whole, but rather a few specific areas.

It doesn’t cover all the bases.

Sixth: The University of California Irvine

The University of California Irvine is another so-called “Public Ivy.”

This public school offers an insane amount of undergraduate and graduate degrees, and they’re all supposedly on par with the best Ivy League schools out there.

This university is famous for its intense research and development, and it spends hundreds of millions of dollars on pushing the boundaries of science and logic every year.

Their Digital Marketing Certificate program is pretty straightforward.

It’s online, and it covers all the big topics in the industry…

These include:

• Social Media

• Mobile Marketing

• Analytics

• SEO

• Customer Retention, Acquisition, and Conversion

You get 6 standard courses, plus 4 electives of your choosing.

This system allows you to cover the basics while still specializing in a few key subjects.

You actually have about 5 years in which to complete this course, but it shouldn’t take you that long.

If you’re fast, you can get your certificate in 160 hours.

You’ll have to pay a hefty sum of $3,765 for this course.

But on the bright side, you’ll learn everything there is to know about Digital Marketing.

If you don’t want to leave a single stone unturned in your education, then this is the course for you.

Seventh: The University of San Diego

The University of San Diego is actually one of the newer institutions we’re going to mention.

It originally opened in the 1950s, and its focus was on women back then.

Today, it accepts all students, although it’s still proud of its Roman Catholic roots.

The University of San Diego gets tons of praise for having small classes, which is definitely a plus.

Smaller classes also mean that you get more time to interact with your instructors and ask them questions.

This institution is also famous for having some pretty amazing courses, which are mentioned quite regularly in publications such as Forbes.

Make no mistake; you can rip through this course at a pretty rapid pace.

It’ll only take you 8 months to complete – and that’s if you’re studying for only 3 hours per week.

That’s equivalent to one class per week, in case you were wondering.

You’ll notice that this course seems geared to those that are already pretty well-established in the industry.

Small to Medium-sized businesses will benefit from the lessons here.

Seasoned pros will also learn a lot of new and exciting skills.

For $3077, you’ll learn almost everything there is to know about Digital Marketing.

Eighth: The DePaul University

DePaul University is a Catholic University with some really interesting roots.

It was founded way back in 1898.

This school has won tons of praise by giving special attention to students from impoverished backgrounds.

DePaul University’s Integrated Marketing Communications Certification Program is pretty unique.

It’s interesting because it allows you to actually specialize in a specific area.

You’ll get five standard courses, but you’ll also get to choose one elective.

There are 12 different courses you can choose from for your elective.

Another interesting note is that you can actually choose to complete the course in person if you like.

But if you don’t want to spend any time on campus, you can easily learn online as well.

At $1,495, it’s definitely the most affordable option on the list.

That might make it pretty tempting for you.

But keep in mind, it doesn’t cover all the bases.

Even with the choice of electives, there are some Digital Marketing subjects that aren’t going to be covered.

Still, you can’t beat the value of this course.

Ninth: The Famous Duke University

Duke is an extremely old university with a lot of history and even more money.

This educational institution is worth billions of dollars, and that’s down to a few very intelligent financial moves.

One of their most notable decisions was to pursue more long-distance and certification learning programs.

And as you might have guessed, their Digital Marketing course falls under this category.

You’ll find this course under the umbrella of Duke’s Office of Continuing Studies and Summer Sessions.

It’ll probably take you about 350 hours to complete, and you’ll probably want to put 5 to 10 hours of work into the course each week.

Basically, you have a year to complete the program.

Those are your only limitations.

If you want to complete it much quicker, you can. If you want to take the entire year to do it, then that’s completely okay as well.

The marvelous thing about this course is that you can even take a free demo, just to see what awaits you if you decide to actually pay the fee.

The curriculum was crafted by some of the most respected names in the industry.

These include authors, speakers, working professionals, and many more Digital Marketing pros.

Take your course on vacation with you.

Learn while you’re waiting for a flight. With 24/7 access to the course, you can learn at any time, and in any place.

As a pretty neat bonus, you might even qualify for the Online Marketing Certified Professional (OMCP) or the Online Marketing Certified Associate (OMCA) exam(s) at the end of the course.

The bottom line of this is your cost for this course can run upwards of $2,995.

It’ll educate you on pretty much everything that you might need to know about Digital Marketing.

Tenth: The University of Vermont

When you take a course with the University of Vermont, you can take pleasure in knowing that you’re learning from one of the oldest educational institutes in the United States.

Considered a “Public Ivy,” this school was intended to provide an education comparable to Harvard and Yale – while still remaining publically funded and accessible to the masses.

You can complete their Digital Marketing Certificate program in just 12 weeks.

Even better, you’ll only have to devote about 8-10 hours per week to this program.

But what will you actually learn?

You’ll actually focus on a different subject each week, and each topic is taught by a proven Digital Marketing pro.

Whether you’re seeking a career switch or start your journey with zero prior experience, you’ll get a seriously high-quality education at the University of Vermont.

Not only does this course cover every little detail when it comes to Digital Marketing, but it’s also very reasonably priced.

For $1,695, you’ll learn virtually everything there is to know about the subject.

Seriously – you’ll leave this course with an extremely extensive education in Digital Marketing.

Because of these factors, this might just be your best option for a Digital Marketing Course with a Certification.

In Conclusion

The knowledge and skill of digital marketing is a coveted item by businesses virtually worldwide!

If you have the know-how to help a company increase their web presence online, then you – yourself – are in high-demand; depending on who you’re looking to get hired with, sometimes you can even write your own paycheck.

Other times, however, you’ll have tons of applicants fighting for the same position and submitting your information could render you as simply one number among the many.

Sorry to pop your new idea bubble here, but that’s the honest truth, and we give truths in this here blog, or so I reckon.

The skill can range from search engine optimization (SEO) to social media expansion, and from various forms of digital paid advertising to orchestrating marketing and public relations campaigns that suit the company’s needs.

Unfortunately, not every single method of digital advertising would be most ideal for each company’s branding, product, and/or service.

For example, someone in need of a plumber right this minute – especially for an emergency leak that could be damaging the foundation of a home –

That homeowner and/or landlord probably wouldn’t turn to their Facebook feed and hope that they see a brief advertisement that offers a discount on plumbing services (although, such a thing might be awfully convenient if the situation, the offer, and the need for the prospective client all lined up perfectly).

Instead, they would probably perform quick research on a local search engine to find someone that is able to fulfill their need right away; this high-intent buyer would probably be willing to pay whatever amount is necessary to get the job done since the sense of urgency is a modest pain that they’re looking to solve nearly immediately.

The same could be said for someone that is socially engaging with friends, family, and/or neighbors on digital media devices and happen to see a brief Facebook Ad for something that they don’t have a sense of urgency to check off their day’s list of things to do but would be nice to have.

Being able to find those kinds of buyers in social media would probably be the most ideal kind of a sales opportunity –

Unfortunately, not many business owners or salespeople really view digital marketing that way…

That’s why they need a specialist – and you could be that expert that they connect with and pay handsomely for assistance with.

Local Lead Generation Leads Implementation of Digital Marketing Knowledge to Bring 6 Figures to Entrepreneurs in 2019

It’s no secret that digital advertising is the wave of the future.

Think about this logically…

• Local service companies have been around for as far back as nearly any of us could remember…

• The wave of the internet has essentially caught most of society’s attention – at least, the members who have access to the internet…

• Neither of the above items seems to be on the verge of going away any time soon

As more and more small businesses open up across the United States and several parts of the world each and every year, it’s imperative that those kinds of businesses be given the fair shake they deserve in order to see success and profits in their future.

That’s what local lead generation is all about for small businesses…

Our coaching program teaches how digital marketing principles, primarily addressing skills in search engine optimization (SEO), can be leveraged and utilized for the sake of bringing those service companies for local citizens more attention and more buyers.

When you venture into this kind of endeavor, you’re essentially bringing greater value to a business owner than just about any other bill that they might have had to pay thus far.

When you can satisfactorily expand a business owner’s bottom line, they’ll want to keep you around for a length of time so you can continue to feed them business.

In fact, several companies have stopped marketing their own company in any form just to partner with me – their exclusive and sole provider of local referrals and exclusive sales leads.

I didn’t always know how to do this, though.

I was actually working for a corporation that refused to pay me more than around $35,000 per year just to do some office work that they supposedly needed done…

I don’t know if you can relate, but I was…

• Overworked

• Underpaid

• Never moving fast enough

• Failed to be recognized by management

• Passed over for raises – for years

• Quarterly reviews weren’t convincing of my performance, despite working my tail off for “the man.”

• Hardly saw the sun come out

• Often times, I wouldn’t see the sun at all with the times I would wake up or leave work

• Walk to work in the snow – since they wouldn’t give me so much as a bonus for a car

That’s why I ventured into the world wide web and anxiously sought for a side hustle I could launch right away – but I also wanted an opportunity that wouldn’t require my need to obtain additional taxation on my schedule.

In other words, I wanted more money without having a second job.

When I had heard about the same coaching program that I’m now privileged to share with the world, I began to count my blessings because I had found something that would give me what I had been looking for – on my laptop while sitting on my freezing couch one winter’s weekend – for quite some time now.

This is one of the finer projects that I was able to put together with the information from the lead gen coaching program – where this guy named Dan was doing the exact same thing for years before teaching me how to use Free Traffic to make myself more money passively – and these assets for limo rentals work like a charm! (See them below):

The above positioned virtual real estate is rented out, on a per month basis, for about $750.00…

And the kicker is that the same process in this lead gen coaching program is used in a repeat fashion to build out more lead gen sites like what you’ve just seen.

Currently, I have 45 more of these cash money machines rolled out all across North America, and they’re compensating my bank account anywhere between the amount above and $3,000.00 – per month – in passive income.

That means that I could set up a lead gen site for very little in capital and under a corporate work day’s worth of hours…

And I could have my very own lead gen site ready to start making me more of what I’ve needed for quite some time: more money.

I still think it’s a very true thing to believe that money isn’t everything…

However, I can tell you that the extra cash that I’m raking in now – especially to the tune of over $45k in monthly income – has solved a lot of problems that I was experiencing while working for that so-called great corporate job that I had landed right out of school.

Beyond the privileges and blessings that the passive income had provided, this coaching program has also been able to deliver…

• Work from home, in pajamas if I feel like it, and I enjoy making my own work hours.

• Since passive income is what this business model generates, I don’t even have to work that hard – and, some days, I don’t have to work at all if I don’t want to.

• The Passive Income is reliably delivered every month – thanks to the abundance of Free Traffic online that comes to the lead gen site after it’s ranked near the top of search results.

• The competition in this space is ridiculously laughable! Added to how relatively quickly a lead gen site can be seen near the top of search results, you can have your pick of countless cities and an abundance of industries that you could provide these local lead generation services to.

• Since your virtual real estate is owned online and rented out in a digital, passive fashion, you could actually work anywhere you could take your laptop – but as a side note, remember to keep it where electrical outlets and affordable access to the internet exists; that’s just in case you want to “check” on things that are still paying you each and every month.

• Remember – this is a long-term business model that you can reap the rewards of for years to come (after setting something up one time)

That last point really hits home for me with our lead gen coaching program.

Remember that limo lead gen site we had just discussed a few paragraphs above…

I have to confess that I had only worked on that project for so little time (less than a full calendar day; that’s for sure), that I was amazed to see $750 in monthly, passive income delivered into my bank account regularly –

• It’s still live online

• It’s still positioned at the top of search results

• It’s still generating passive income after all these years (since 2014)

This is ridiculously exciting to me because that means I can have my needs paid for and work less on earning that income…

That allows me to be able to do just about anything with my days…

And yet, I’m writing a blog for you because I really enjoy learning more about what is being pitched to digital marketers and online – especially new and starting – entrepreneurs.

More importantly, I like seeing what can really be recommended to people just starting out online –

So, I’ve invested a lot of my time and other resources to try coaching programs and other business models so that I could speak intelligently about them…

I wish there were assets like this when I was just getting started back in 2014 so I could find out if people saw the value in what I was about to jump into.

Needless to say, the lead gen coaching program has delivered on its promises, and I’ve worked hard with the knowledge it’s given me to make a living while making a difference in the lives of the business owners that I’ve partnered with all across North America.

For those of you that are curious, here’s what the limo lead gen site looks like (see the image below)…

You could make virtual real estate and rent it out for high-dollar amounts just like this when you get started with our coaching program and learn the ropes.

If you’re a hungry entrepreneur…

Whether you’re curious or interested in what digital marketing can offer you…

Those hungriest for a change in their livelihood and lifestyle…

CLICK HERE to get more details and other information about our lead gen coaching program and how you can learn the exact steps that I’ve taken to launch my business to almost $50,000.00 per month in profitable, net, and passive income!

Serious inquiries only need apply.

…Are you still reading? Then read all the way to the end here, and then, CLICK HERE for more information!

business

Contents

Chapter 1:

4 Types of Digital Marketing

1. Social Media Marketing

Pros

Cons

Conclusion:​

2. Pay-per-Click Marketing (PPC)

Pros

Cons

Conclusion:​

3. SEO

Pros

Cons

Conclusion:​

4. Lead Generation

Pros

Cons

Conclusion:​

Top 7 Hacks to Get Clients

Hack 1: Give Value First, Provide Good Will

Hack 2: Scrape Emails and Send Biz Owners A Video Presentation

Hack 3: Look for Businesses Sending Out Coupons

Hack 4: Send Lumpy Mail

Hack 5: Become The Local News Press

Hack 6: Adwords Coupon Strategy (Advanced)

Hack 7: Linked-In Prospecting

Hack 7: Sending Free Leads with Assets You Own (Most Powerful)

Offering Social Media Marketing Service

Understanding Edge Rank

Tactic 1: Give-aways

Tactic 2: Use VA’s to Send DM’s

Chapter 4:

Offering PPC Marketing

Image is the most important part of a Facebook Ad

Tip 1: Increase Saturation of the Image to Make it more Vibrant

Tip 2: Make Your Image Into Vector Art

Tip 3: Tell a Story & Power of Ambiguity

Chapter 5:

Offering SEO Service

1. On-Page SEO

2. Off-Page SEO

Main Off-Page SEO Skills You Must Master

1 – PBN’s

2 – Anchor Texts

3 – Guest Posts

4 – Relevance

5 – Power Behind Your Links

6 – Disavow Bad Links

7 – Rankbrain

Chapter 6:

Offer Lead Generation

5 Steps of Building Lead Generation

Survey the Land

Build Out Assets

Optimize Asset

Prospecting & Closing the Deal

Scaling the Business to the Moon

Conclusion

Why Lead Generation is My #1 Recommendation

What Is An MLM?

Figure Out Your Target Market

Set Goals

Build an Initial List

Be Ethical

Avoid Pitching To Your Friends And Family

Check Out Forums And Other Online Meeting Spots

Google Adwords

Start A Website

Start A Blog

Post On Social Media

Sell Samples Or Freebies

Build An Email List

Guerilla Marketing

Flyers And Pamphlets

Newspaper Ads

Local TV Ads

Events

Post Every Single Day

Conclusion:

Conclusion:

Conclusion:

Conclusion: